business plan for small business enterprise

Small Business Trends

How to create a business plan: examples & free template.

Whether you’re a seasoned entrepreneur or launching your very first startup, the guide will give you the insights, tools, and confidence you need to create a solid foundation for your business.

Table of Contents

How to Write a Business Plan

Executive summary.

It’s crucial to include a clear mission statement, a brief description of your primary products or services, an overview of your target market, and key financial projections or achievements.

Our target market includes environmentally conscious consumers and businesses seeking to reduce their carbon footprint. We project a 200% increase in revenue within the first three years of operation.

Overview and Business Objectives

Example: EcoTech’s primary objective is to become a market leader in sustainable technology products within the next five years. Our key objectives include:

Company Description

Example: EcoTech is committed to developing cutting-edge sustainable technology products that benefit both the environment and our customers. Our unique combination of innovative solutions and eco-friendly design sets us apart from the competition. We envision a future where technology and sustainability go hand in hand, leading to a greener planet.

Define Your Target Market

Market analysis.

The Market Analysis section requires thorough research and a keen understanding of the industry. It involves examining the current trends within your industry, understanding the needs and preferences of your customers, and analyzing the strengths and weaknesses of your competitors.

Our research indicates a gap in the market for high-quality, innovative eco-friendly technology products that cater to both individual and business clients.

SWOT Analysis

Including a SWOT analysis demonstrates to stakeholders that you have a balanced and realistic understanding of your business in its operational context.

Competitive Analysis

Organization and management team.

Provide an overview of your company’s organizational structure, including key roles and responsibilities. Introduce your management team, highlighting their expertise and experience to demonstrate that your team is capable of executing the business plan successfully.

Products and Services Offered

This section should emphasize the value you provide to customers, demonstrating that your business has a deep understanding of customer needs and is well-positioned to deliver innovative solutions that address those needs and set your company apart from competitors.

Marketing and Sales Strategy

Discuss how these marketing and sales efforts will work together to attract and retain customers, generate leads, and ultimately contribute to achieving your business’s revenue goals.

Logistics and Operations Plan

Inventory control is another crucial aspect, where you explain strategies for inventory management to ensure efficiency and reduce wastage. The section should also describe your production processes, emphasizing scalability and adaptability to meet changing market demands.

We also prioritize efficient distribution through various channels, including online platforms and retail partners, to deliver products to our customers in a timely manner.

Financial Projections Plan

This forward-looking financial plan is crucial for demonstrating that you have a firm grasp of the financial nuances of your business and are prepared to manage its financial health effectively.

Income Statement

Cash flow statement.

A cash flow statement is a crucial part of a financial business plan that shows the inflows and outflows of cash within your business. It helps you monitor your company’s liquidity, ensuring you have enough cash on hand to cover operating expenses, pay debts, and invest in growth opportunities.

SectionDescriptionExample
Executive SummaryBrief overview of the business planOverview of EcoTech and its mission
Overview & ObjectivesOutline of company's goals and strategiesMarket leadership in sustainable technology
Company DescriptionDetailed explanation of the company and its unique selling propositionEcoTech's history, mission, and vision
Target MarketDescription of ideal customers and their needsEnvironmentally conscious consumers and businesses
Market AnalysisExamination of industry trends, customer needs, and competitorsTrends in eco-friendly technology market
SWOT AnalysisEvaluation of Strengths, Weaknesses, Opportunities, and ThreatsStrengths and weaknesses of EcoTech
Competitive AnalysisIn-depth analysis of competitors and their strategiesAnalysis of GreenTech and EarthSolutions
Organization & ManagementOverview of the company's structure and management teamKey roles and team members at EcoTech
Products & ServicesDescription of offerings and their unique featuresEnergy-efficient lighting solutions, solar chargers
Marketing & SalesOutline of marketing channels and sales strategiesDigital advertising, content marketing, influencer partnerships
Logistics & OperationsDetails about daily operations, supply chain, inventory, and quality controlPartnerships with manufacturers, quality control
Financial ProjectionsForecast of revenue, expenses, and profit for the next 3-5 yearsProjected growth in revenue and net profit
Income StatementSummary of company's revenues and expenses over a specified periodRevenue, Cost of Goods Sold, Gross Profit, Net Income
Cash Flow StatementOverview of cash inflows and outflows within the businessNet Cash from Operating Activities, Investing Activities, Financing Activities

Tips on Writing a Business Plan

4. Focus on your unique selling proposition (USP): Clearly articulate what sets your business apart from the competition. Emphasize your USP throughout your business plan to showcase your company’s value and potential for success.

FREE Business Plan Template

To help you get started on your business plan, we have created a template that includes all the essential components discussed in the “How to Write a Business Plan” section. This easy-to-use template will guide you through each step of the process, ensuring you don’t miss any critical details.

What is a Business Plan?

Why you should write a business plan.

Understanding the importance of a business plan in today’s competitive environment is crucial for entrepreneurs and business owners. Here are five compelling reasons to write a business plan:

What are the Different Types of Business Plans?

Type of Business PlanPurposeKey ComponentsTarget Audience
Startup Business PlanOutlines the company's mission, objectives, target market, competition, marketing strategies, and financial projections.Mission Statement, Company Description, Market Analysis, Competitive Analysis, Organizational Structure, Marketing and Sales Strategy, Financial Projections.Entrepreneurs, Investors
Internal Business PlanServes as a management tool for guiding the company's growth, evaluating its progress, and ensuring that all departments are aligned with the overall vision.Strategies, Milestones, Deadlines, Resource Allocation.Internal Team Members
Strategic Business PlanOutlines long-term goals and the steps to achieve them.SWOT Analysis, Market Research, Competitive Analysis, Long-Term Goals.Executives, Managers, Investors
Feasibility Business PlanAssesses the viability of a business idea.Market Demand, Competition, Financial Projections, Potential Obstacles.Entrepreneurs, Investors
Growth Business PlanFocuses on strategies for scaling up an existing business.Market Analysis, New Product/Service Offerings, Financial Projections.Business Owners, Investors
Operational Business PlanOutlines the company's day-to-day operations.Processes, Procedures, Organizational Structure.Managers, Employees
Lean Business PlanA simplified, agile version of a traditional plan, focusing on key elements.Value Proposition, Customer Segments, Revenue Streams, Cost Structure.Entrepreneurs, Startups
One-Page Business PlanA concise summary of your company's key objectives, strategies, and milestones.Key Objectives, Strategies, Milestones.Entrepreneurs, Investors, Partners
Nonprofit Business PlanOutlines the mission, goals, target audience, fundraising strategies, and budget allocation for nonprofit organizations.Mission Statement, Goals, Target Audience, Fundraising Strategies, Budget.Nonprofit Leaders, Board Members, Donors
Franchise Business PlanFocuses on the franchisor's requirements, as well as the franchisee's goals, strategies, and financial projections.Franchise Agreement, Brand Standards, Marketing Efforts, Operational Procedures, Financial Projections.Franchisors, Franchisees, Investors

Using Business Plan Software

Upmetrics provides a simple and intuitive platform for creating a well-structured business plan. It features customizable templates, financial forecasting tools, and collaboration capabilities, allowing you to work with team members and advisors. Upmetrics also offers a library of resources to guide you through the business planning process.

SoftwareKey FeaturesUser InterfaceAdditional Features
LivePlanOver 500 sample plans, financial forecasting tools, progress tracking against KPIsUser-friendly, visually appealingAllows creation of professional-looking business plans
UpmetricsCustomizable templates, financial forecasting tools, collaboration capabilitiesSimple and intuitiveProvides a resource library for business planning
BizplanDrag-and-drop builder, modular sections, financial forecasting tools, progress trackingSimple, visually engagingDesigned to simplify the business planning process
EnloopIndustry-specific templates, financial forecasting tools, automatic business plan generation, unique performance scoreRobust, user-friendlyOffers a free version, making it accessible for businesses on a budget
Tarkenton GoSmallBizGuided business plan builder, customizable templates, financial projection toolsUser-friendlyOffers CRM tools, legal document templates, and additional resources for small businesses

Business Plan FAQs

What is a good business plan.

A good business plan is a well-researched, clear, and concise document that outlines a company’s goals, strategies, target market, competitive advantages, and financial projections. It should be adaptable to change and provide a roadmap for achieving success.

What are the 3 main purposes of a business plan?

Can i write a business plan by myself, is it possible to create a one-page business plan.

Yes, a one-page business plan is a condensed version that highlights the most essential elements, including the company’s mission, target market, unique selling proposition, and financial goals.

How long should a business plan be?

What is a business plan outline, what are the 5 most common business plan mistakes, what questions should be asked in a business plan.

A business plan should address questions such as: What problem does the business solve? Who is the specific target market ? What is the unique selling proposition? What are the company’s objectives? How will it achieve those objectives?

What’s the difference between a business plan and a strategic plan?

How is business planning for a nonprofit different.

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7 Business Plan Examples to Inspire Your Own (2024)

Need support creating your business plan? Check out these business plan examples for inspiration.

business plan examples

Any aspiring entrepreneur researching how to start a business will likely be advised to write a business plan. But few resources provide business plan examples to really guide you through writing one of your own.

Here are some real-world and illustrative business plan examples to help you craft your business plan .

7 business plan examples: section by section

The business plan examples in this article follow this template:

  • Executive summary.  An introductory overview of your business.
  • Company description.  A more in-depth and detailed description of your business and why it exists.
  • Market analysis.  Research-based information about the industry and your target market.
  • Products and services.  What you plan to offer in exchange for money.
  • Marketing plan.   The promotional strategy to introduce your business to the world and drive sales.
  • Logistics and operations plan.  Everything that happens in the background to make your business function properly.
  • Financial plan.  A breakdown of your numbers to show what you need to get started as well as to prove viability of profitability.
  • Executive summary

Your  executive summary  is a page that gives a high-level overview of the rest of your business plan. It’s easiest to save this section for last.

In this  free business plan template , the executive summary is four paragraphs and takes a little over half a page:

A four-paragraph long executive summary for a business.

  • Company description

You might repurpose your company description elsewhere, like on your About page, social media profile pages, or other properties that require a boilerplate description of your small business.

Soap brand ORRIS  has a blurb on its About page that could easily be repurposed for the company description section of its business plan.

A company description from the website of soap brand Orris

You can also go more in-depth with your company overview and include the following sections, like in the example for Paw Print Post:

  • Business structure.  This section outlines how you  registered your business —as an  LLC , sole proprietorship, corporation, or other  business type . “Paw Print Post will operate as a sole proprietorship run by the owner, Jane Matthews.”
  • Nature of the business.  “Paw Print Post sells unique, one-of-a-kind digitally printed cards that are customized with a pet’s unique paw prints.”
  • Industry.  “Paw Print Post operates primarily in the pet industry and sells goods that could also be categorized as part of the greeting card industry.”
  • Background information.  “Jane Matthews, the founder of Paw Print Post, has a long history in the pet industry and working with animals, and was recently trained as a graphic designer. She’s combining those two loves to capture a niche in the market: unique greeting cards customized with a pet’s paw prints, without needing to resort to the traditional (and messy) options of casting your pet’s prints in plaster or using pet-safe ink to have them stamp their ‘signature.’”
  • Business objectives.  “Jane will have Paw Print Post ready to launch at the Big Important Pet Expo in Toronto to get the word out among industry players and consumers alike. After two years in business, Jane aims to drive $150,000 in annual revenue from the sale of Paw Print Post’s signature greeting cards and have expanded into two new product categories.”
  • Team.  “Jane Matthews is the sole full-time employee of Paw Print Post but hires contractors as needed to support her workflow and fill gaps in her skill set. Notably, Paw Print Post has a standing contract for five hours a week of virtual assistant support with Virtual Assistants Pro.”

Your  mission statement  may also make an appearance here.  Passionfruit  shares its mission statement on its company website, and it would also work well in its example business plan.

A mission statement example on the website of apparel brand Passionfruit, alongside a picture of woman

  • Market analysis

The market analysis consists of research about supply and demand, your target demographics, industry trends, and the competitive landscape. You might run a SWOT analysis and include that in your business plan. 

Here’s an example  SWOT analysis  for an online tailored-shirt business:

A SWOT analysis table showing strengths, weaknesses, opportunities and threats

You’ll also want to do a  competitive analysis  as part of the market research component of your business plan. This will tell you who you’re up against and give you ideas on how to differentiate your brand. A broad competitive analysis might include:

  • Target customers
  • Unique value add  or what sets their products apart
  • Sales pitch
  • Price points  for products
  • Shipping  policy
  • Products and services

This section of your business plan describes your offerings—which products and services do you sell to your customers? Here’s an example for Paw Print Post:

An example products and services section from a business plan

  • Marketing plan

It’s always a good idea to develop a marketing plan  before you launch your business. Your marketing plan shows how you’ll get the word out about your business, and it’s an essential component of your business plan as well.

The Paw Print Post focuses on four Ps: price, product, promotion, and place. However, you can take a different approach with your marketing plan. Maybe you can pull from your existing  marketing strategy , or maybe you break it down by the different marketing channels. Whatever approach you take, your marketing plan should describe how you intend to promote your business and offerings to potential customers.

  • Logistics and operations plan

The Paw Print Post example considered suppliers, production, facilities, equipment, shipping and fulfillment, and inventory.

Financial plan

The financial plan provides a breakdown of sales, revenue, profit, expenses, and other relevant financial metrics related to funding and profiting from your business.

Ecommerce brand  Nature’s Candy’s financial plan  breaks down predicted revenue, expenses, and net profit in graphs.

A sample bar chart showing business expenses by month

It then dives deeper into the financials to include:

  • Funding needs
  • Projected profit-and-loss statement
  • Projected balance sheet
  • Projected cash-flow statement

You can use this financial plan spreadsheet to build your own financial statements, including income statement, balance sheet, and cash-flow statement.

A sample financial plan spreadsheet

Types of business plans, and what to include for each

A one-page business plan is meant to be high level and easy to understand at a glance. You’ll want to include all of the sections, but make sure they’re truncated and summarized:

  • Executive summary: truncated
  • Market analysis: summarized
  • Products and services: summarized
  • Marketing plan: summarized
  • Logistics and operations plan: summarized
  • Financials: summarized

A startup business plan is for a new business. Typically, these plans are developed and shared to secure  outside funding . As such, there’s a bigger focus on the financials, as well as on other sections that determine viability of your business idea—market research, for example.

  • Market analysis: in-depth
  • Financials: in-depth

Your internal business plan is meant to keep your team on the same page and aligned toward the same goal.

A strategic, or growth, business plan is a bigger picture, more-long-term look at your business. As such, the forecasts tend to look further into the future, and growth and revenue goals may be higher. Essentially, you want to use all the sections you would in a normal business plan and build upon each.

  • Market analysis: comprehensive outlook
  • Products and services: for launch and expansion
  • Marketing plan: comprehensive outlook
  • Logistics and operations plan: comprehensive outlook
  • Financials: comprehensive outlook

Feasibility

Your feasibility business plan is sort of a pre-business plan—many refer to it as simply a feasibility study. This plan essentially lays the groundwork and validates that it’s worth the effort to make a full business plan for your idea. As such, it’s mostly centered around research.

Set yourself up for success as a business owner

Building a good business plan serves as a roadmap you can use for your ecommerce business at launch and as you reach each of your business goals. Business plans create accountability for entrepreneurs and synergy among teams, regardless of your  business model .

Kickstart your ecommerce business and set yourself up for success with an intentional business planning process—and with the sample business plans above to guide your own path.

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Business plan examples FAQ

How do i write a simple business plan, what is the best format to write a business plan, what are the 4 key elements of a business plan.

  • Executive summary: A concise overview of the company's mission, goals, target audience, and financial objectives.
  • Business description: A description of the company's purpose, operations, products and services, target markets, and competitive landscape.
  • Market analysis: An analysis of the industry, market trends, potential customers, and competitors.
  • Financial plan: A detailed description of the company's financial forecasts and strategies.

What are the 3 main points of a business plan?

  • Concept: Your concept should explain the purpose of your business and provide an overall summary of what you intend to accomplish.
  • Contents: Your content should include details about the products and services you provide, your target market, and your competition.
  • Cashflow: Your cash flow section should include information about your expected cash inflows and outflows, such as capital investments, operating costs, and revenue projections.

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Free Small Business Plan Templates and Examples

By Kate Eby | April 27, 2022

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We’ve compiled the most useful collection of free small business plan templates for entrepreneurs, project managers, development teams, investors, and other stakeholders, as well as a list of useful tips for filling out a small business template.

Included on this page, you’ll find a simple small business template and a one-page small business plan template . You can also download a fill-in-the-blank small business plan template , and a sample small business plan template to get started.

Small Business Plan Template

Small Business Plan Template

Download Small Business Plan Template Microsoft Word | Adobe PDF | Google Docs  

Use this small business plan template to identify trends and demographics in the company overview. Highlight how your product or service uniquely benefits consumers in the offerings section, and note your proposed timeline, milestones, and the key performance metrics (KPIs) you will use to measure your success. This template has all the components of a standard business plan, from the executive summary through financing details.

Small Business Plan Sample Template

Small Business Plan Sample Template

Download Small Business Plan Sample Microsoft Word | Adobe PDF | Google Docs  

Use this small business plan sample template to draft the subsections and headings of the contents of your plan. This template provides editable sample text that shows you how to organize and create a ready-to-be-implemented business plan. This sample template helps remove the guesswork of what to include in a small business plan.

Simple Small Business Plan Template

Simple Small Business Plan Template

Download Simple Small Business Plan Template Microsoft Word | Adobe PDF

Use this streamlined, customizable, simple small business plan template to chart revenue, expenses, and net profit or loss forecasts with sample graphics. Order your small business plan with numbered subsections and list them in a table of contents. Supplement the plan with additional information in the appendix for a complete business plan that you can present to investors.

Small Business Plan Chart Template

Small Business Plan Chart Template Powerpoint

Download Small Business Plan Chart Template Microsoft PowerPoint | Google Slides

Use this small business plan chart template to plan and track month-by-month and annual business planning. The flexible color-coded bar chart simplifies tracking and allows you to customize the plan to meet your needs. Add tasks, track owner status, and adjust the timeline to chart your progress with this dynamic, visually rich small business planning tool.

Small Business Plan Outline Template

Small Business Plan Outline Template

Download Small Business Plan Outline Template Microsoft Word | Adobe PDF | Google Docs

Use this small business plan outline template to jumpstart a plan for your small business. This template includes the nine essential elements of a traditional business plan, plus a title page, a table of contents, and an appendix to ensure that your document is complete, comprehensive, and in order. Easily simplify or expand the outline to meet your company’s needs.

Printable Small Business Plan Template

Printable Small Business Plan Template

Download Printable Small Business Plan Template  Microsoft Word | Adobe PDF | Google Docs

This print-friendly small business plan template is ideal for presentations to investors and stakeholders. The customizable template includes all the standard, critical business plan elements, and serves as a guide for writing a complete and comprehensive plan. Easily edit and add content to this printable template, so you can focus on executing the small business plan.

Small Business Startup Plan Template

Small Business Startup Plan Template

Download Small Business Startup Plan Template Microsoft Word | Adobe PDF | Google Docs  

Use this small business startup plan template to draft your mission statement and list your keys to business success, in order to persuade investors and inform stakeholders. Customize your startup plan with fillable tables for sales revenue, gross profit margin, and cost of sales projections to secure your business's pricing structure.

Fill-in-the-Blank Small Business Plan Template

Fill-in-the-Blank Small Business Plan Template

Download Fill-in-the-Blank Small Business Plan Template  Microsoft Word | Adobe PDF

This small business plan template simplifies the process to help you create a comprehensive, organized business plan. Simply enter original content for the executive summary, company overview, and other sections to customize the plan. This fill-in-the-blank small business plan template helps you to maintain organization and removes the guesswork in order to ensure success.

One Page Small Business Plan Template

One Page Small Business Plan Template

Download One Page Small Business Plan Template  Microsoft Excel | Microsoft Word | Adobe PDF

This one page small business plan template is ideal for quick, simple presentations. Use this template to summarize your business overview, market analysis, marketing, and sales plan, key objectives and success metrics, and milestones timeline. Complete the fillable sections to educate investors and inform stakeholders.

One Page Small Business Plan Example

One Page Small Business Plan Example

Download One Page Business Plan Example Microsoft Excel | Microsoft Word | Adobe PDF

This one page small business plan example prompts you to list your vision, mission, product or service, team member names, roles, and relevant experience to promote your small business. Use the market analysis, marketing, sales plan sections to detail how you aim to sell your product or service. This small business plan features fillable tables for key objectives and success metrics. Plus, you’ll find space for your financial cost structure and revenue sources to show how your business will remain profitable.

What Is a Small Business Plan Template?

A small business plan template is a roadmap for defining your business objectives and detailing the operational, financial, and marketing resources required for success. Use a small business plan template to strategize growth, forecast financial needs, and promote investment. 

A small business plan template organizes and outlines the content needed to achieve goals for growth and profit, including marketing and sales tactics. As opposed to starting from scratch, using a template makes it easy to organize the information and customize the plan to meet your needs. 

A small business plan template includes standard business plan sections, as well as the following sections: 

  • Executive Summary: Summarize the key points in your small business plan in two pages or less to hold your reader's attention and promote buy-in. Write this section last to capitalize on your understanding of the small business plan.
  • Company Overview: Describe the nature of your small business, the industry landscape and trends, demographics, and economic and governmental influences. List your location, product or service, and goals to show what makes your small business unique.
  • Problem and Solution: Identify and explain the problem your product or service will solve and its costs. Propose and describe your solution and its benefits. Conclude this section with a summary of the problem and solution.
  • Target Market: Identify your small business's target market by researching your product and service to determine the most likely demographic. Explain your target market's motivations for buying your product or service.
  • Competition: Note the other competitor product or service offerings, pricing, and company revenues to understand how to outperform your competitors. Detail your small business's competitive advantages, based on research.
  • Product or Service Offerings: Describe your product or service, how it benefits your target market, and what makes it unique. Highlight how your product or service will outsell competitors.
  • Marketing: Detail your marketing plan with objectives and strategy, including goals, costs, and an action plan. A successful marketing plan reduces costs and boosts your product or service sales.
  • Timeline and Metrics: Break down your small business plan into smaller activities. Describe these activities (and the performance metrics you intend to use to track them) and list a completion date for each.
  • Financial Forecasts: Explain how your organization uses past performance and market research to inform your business's economic forecasts. Estimate growth and profits based on your informed assumptions.
  • Financing: List your funding sources and how you intend to use the funds to keep your company on track as it grows. Smart financing at the planning stage prepares your organization for unexpected challenges and helps to mitigate risk.

A small business plan template enables you to complete your business plan quickly and comprehensively, so you can achieve your goals and turn your product or service idea into a profitable reality.

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How to Write a Business Plan: Beginner’s Guide (& Templates)

How to Write a Business Plan: Beginner’s Guide (& Templates)

Written by: Chloe West

An illustration showing a woman standing in front of a folder containing her business plan.

Thinking about starting a business? One of the first steps you’ll need to take is to write a business plan. A business plan can help guide you through your financial planning, marketing strategy, unique selling point and more.

Making sure you start your new business off on the right foot is key, and we’re here to help. We’ve put together this guide to help you write your first business plan. Or, you can skip the guide and dive right into a business plan template .

Ready to get started?

Here’s a short selection of 8 easy-to-edit business plan templates you can edit, share and download with Visme. View more templates below:

business plan for small business enterprise

8-Step Process for Writing a Business Plan

What is a business plan, why is a business plan important, step #1: write your executive summary, step #2: put together your company description, step #3: conduct your market analysis, step #4: research your competition, step #5: outline your products or services, step #6: summarize your financial plan, step #7: determine your marketing strategy, step #8: showcase your organizational chart, 14 business plan templates to help you get started.

A business plan is a document that helps potential new business owners flesh out their business idea and put together a bird’s eye view of their business. Writing a business plan is an essential step in any startup’s ideation process.

Business plans help determine demographics, market analysis, competitive analysis, financial projections, new products or services, and so much more.

Each of these bits of information are important to have on hand when you’re trying to start a business or pitching investors for funds.

Here’s an example of a business plan that you can customize to incorporate your own business information.

A business plan template available to customize with your own information in Visme.

We’re going to walk you through some of the most important parts of your business plan as well as how to write your own business plan in 8 easy steps.

If you’re in the beginning stages of starting a business , you might be wondering if it’s really worth your time to write out your business plan. 

We’re here to tell you that it is.

A business plan is important for a number of reasons, but mostly because it helps to set you up for success right from the start.

Here are four reasons to prove to you why you need to start your business off on the right foot with a plan.

Reason #1: Set Realistic Goals and Milestones

Putting together a business plan helps you to set your objectives for growth and make realistic goals while you begin your business. 

By laying out each of the steps you need to take in order to build a successful business, you’re able to be more reasonable about what your timeline is for achieving everything as well as what your financial projections are.

The best way to set goals is using the SMART goals guidelines, outlined below.

An infographic on creating smart goals.

Reason #2: Grow Your Business Faster

Having a business plan helps you be more organized and strategic, improving the overall performance of your business as you start out. In fact, one study found that businesses with a plan grow 30% faster than businesses that don’t.

Doesn’t that sound reason enough alone to start out your business venture with a solidified plan? We thought so too, but we’ve still got two more reasons.

Reason #3: Minimize Risk

Starting a new business is uncharted territory. However, when you start with a roadmap for your journey, it makes it easier to see success and minimize the risks that come with startups.

Minimize risk and maximize profitability by documenting the most important parts of your business planning.

Reason #4: Secure Funding

And finally, our last reason that business plans are so important is that if you plan to pitch investors for funding for your new venture, they’re almost always going to want to see a detailed business plan before deciding whether or not to invest.

You can easily create your business plan and investor pitch deck right here with Visme. Just sign up for a free account below to get started. 

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  • Spend less time on presentations and more time strategizing
  • Ensure your brand looks and feels visually consistent across all your organization's documents
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business plan for small business enterprise

The executive summary is a brief overview of your entire business plan, giving anyone who reads through your document a quick understanding of what they’re going to learn about your business idea.

However, you need to remember that some of the people who are going to read your business plan don’t want to or have time to read the entire thing. So your executive summary needs to incorporate all of the most important aspects of your plan.

Here’s an example of an executive summary from a business plan template you can customize and turn into your own.

An executive summary page from a business plan template.

Your executive summary should include:

  • Key objective(s)
  • Market research
  • Competitor information
  • Products/services
  • Value proposition
  • Overview of your financial plan
  • How you’re going to actually start your business

One thing to note is that you should actually write your executive summary after the rest of your business plan so that you can properly summarize everything you’ve already created.

So at this point, simply leave a page blank for your executive summary so you can come back to it at the end of your business plan.

An executive summary section of a business plan.

The next step is to write out a full description of your business and its core offerings. This section of your business plan should include your mission statement and objectives, along with your company history or overview.

In this section, you may also briefly describe your business formation details from a legal perspective.

Mission Statement

Don’t spend too much time trying to craft this. Your mission statement is a simple “why” you started this business. What are you trying to achieve? Or what does your business solve?

This can be anything from one single quote or a paragraph, but it doesn’t need to be much longer than that. In fact, this could be very similar to your value proposition.

A mission statement page from a business plan template.

What are your goals? What do you plan to achieve in the first 90 days or one year of your business? What kind of impact do you hope to make on the market?

These are all good points to include in your objectives section so anyone reading your business plan knows upfront what you hope to achieve.

History or Overview

If you’re not launching a brand new business or if you’ve previously worked on another iteration of this business, let potential investors know the history of your company.

If not, simply provide an overview of your business, sharing what it does or what it will do.

A business overview page from a business plan template.

Your third step is to conduct a market analysis so you know how your business will fit into its target market. This page in your business plan is simply meant to summarize your findings. Most of your time should be spent actually doing the research.

Your market analysis needs to look at things like:

  • Market size, and if it’s grown in recent years or shrinking
  • The segment of the market you plan to target
  • Demographics and behavior of your target audience
  • The demand for your product or service
  • Your competitive advantage or differentiation strategy
  • The average price of your product or service

Put together a summary of your market analysis and industry research in a 1-2 page format, like we see below.

A market analysis page in a business plan template.

Your next step is to conduct a competitive analysis. While you likely touched on this briefly during your market analysis, now is the time to do a deep dive so that you have a good grasp on what your competitors are doing and how they are generating customers.

Start by creating a profile of all your existing competitors, or at the very least, your closest competitors – the ones who are offering very similar products or services to you, or are in a similar vicinity (if you’re opening a brick and mortar store).

Focus on their strengths and what they’re doing really well so that you can emulate their best qualities in your own way. Then, look at their weaknesses and what your business can do better.

Take note of their current marketing strategy, including the outlets you see a presence, whether it’s on social media, you hear a radio ad, you see a TV ad, etc. You won’t always find all of their marketing channels, but see what you can find online and on their website.

A competitive analysis page in a business plan template.

After this, take a minute to identify potential competitors based on markets you might try out in the future, products or services you plan to add to your offerings, and more.

Then put together a page or two in your business plan that highlights your competitive advantage and how you’ll be successful breaking into the market.

Step five is to dedicate a page to the products or services that your business plans to offer.

Put together a quick list and explanation of what each of the initial product or service offerings will be, but steer clear of industry jargon or buzzwords. This should be written in plain language so anyone reading has a full understanding of what your business will do.

A products and services page in a business plan template.

You can have a simple list like we see in the sample page above, or you can dive a little deeper. Depending on your type of business, it might be a good idea to provide additional information about what each product or service entails.

The next step is to work on the financial data of your new business. What will your overhead be? How will your business make money? What are your estimated expenses and profits over the first few months to a year? The expenses should cover all the spending whether they are recurring costs or just one-time LLC filing fees .

There is so much that goes into your financial plan for a new business, so this is going to take some time to compile. Especially because this section of your business plan helps potential cofounders or investors understand if the idea is even viable.

A financial analysis page from a business plan template.

Your financial plan should include at least five major sections:

  • Sales Forecast: The first thing you want to include is a forecast or financial projection of how much you think your business can sell over the next year or so. Break this down into the different products, services or facets of your business.
  • Balance Sheet: This section is essentially a statement of your company’s financial position. It includes existing assets, liabilities and equity to demonstrate the company’s overall financial health.
  • Income Statement: Also known as a profit and loss statement (P&L), this covers your projected expenses and revenue, showcasing whether your business will be profitable or not.
  • Operating Budget: A detailed outline of your business’s income and expenses. This should showcase that your business is bringing in more than it’s spending.
  • Cash Flow Statements: This tracks how much cash your business has at any given point, regardless of whether customers or clients have paid their bills or have 30-60+ days to do so.

While these are the most common financial statements, you may discover that there are other sections that you want to include or that lenders may want to see from you.

You can automate the process of looking through your documents with an OCR API , which will collect the data from all your financial statements and invoices.

The next step is coming up with a successful marketing plan so that you can actually get the word out about your business. 

Throughout your business plan, you’ve already researched your competitors and your target market, both of which are major components of a good marketing strategy. You need to know who you’re marketing to, and you want to do it better than your competition.

A marketing plan page from a business plan template.

On this page or throughout this section of your business plan, you need to focus on your chosen marketing channels and the types of marketing content you plan to create.

Start by taking a look at the channels that your competitors are on and make sure you have a good understanding of the demographics of each channel as well. You don’t want to waste time on a marketing channel that your target audience doesn’t use.

Then, create a list of each of your planned marketing avenues. It might look something like:

  • Social media ( Facebook, Instagram, Pinterest)
  • Email newsletter
  • Digital ads

Depending on the type of business you’re starting, this list could change quite a bit — and that’s okay. There is no one-size-fits-all marketing strategy, and you need to find the one that brings in the highest number of potential customers.

Your last section will be all about your leadership and management team members. Showcasing that you have a solid team right from the start can make potential investors feel better about funding your venture.

You can easily put together an organizational chart like the one below, with the founder/CEO at the top and each of your team leaders underneath alongside the department they’re in charge of.

An organizational chart template available in Visme.

Simply add an organizational chart like this as a page into your overall business plan and make sure it matches the rest of your design to create a cohesive document.

If you want to create a good business plan that sets your new business up for success and attracts new investors, it’s a good idea to start with a template. 

We’ve got 14 options below from a variety of different industries for you to choose from. You can customize every aspect of each template to fit your business branding and design preferences.

If you're pressed for time, Visme's AI business plan generator can churn out compelling business plans in minutes. Just input a detailed prompt, choose the design, and watch the tool generate your plan in a few seconds.

Template #1: Photography Business Plan Template

A photography business plan template available in Visme.

This feminine and minimalistic business plan template is perfect for getting started with any kind of creative business. Utilize this template to help outline the step-by-step process of getting your new business idea up and running.

Template #2: Real Estate Business Plan Template

A real estate business plan template available in Visme.

Looking for a more modern business plan design? This template is perfect for plainly laying out each of your business plans in an easy-to-understand format. Adjust the red accents with your business’s colors to personalize this template.

Template #3: Nonprofit Business Plan Template

A nonprofit business plan template available in Visme.

Creating a business and marketing plan for your nonprofit is still an essential step when you’re just starting out. You need to get the word out to increase donations and awareness for your cause.

Template #4: Restaurant Business Plan Template

A restaurant business plan template available in Visme.

If your business plan needs to rely heavily on showcasing photos of your products (like food), this template is perfect for you. Get potential investors salivating at the sight of your business plan, and they’re sure to provide the capital you need.

Template #5: Fashion Business Plan Template

A fashion business plan template available to customize in Visme.

Serifs are in. Utilize this template with stunning serif as all the headers to create a contemporary and trendy business plan design that fits your business. Adjust the colors to match your brand and easily input your own content.

Template #6: Daycare Business Plan Template

A daycare business plan template available in Visme.

Creating a more kid-friendly or playful business? This business plan template has bold colors and design elements that will perfectly represent your business and its mission. 

Use the pages you need, and remove any that you don’t. You can also duplicate pages and move the elements around to add even more content to your business plan.

Template #7: Consulting Business Plan Template

A consulting business plan template available in Visme.

This classic business plan template is perfect for a consulting business that wants to use a stunning visual design to talk about its services.

Template #8: Coffee Shop Business Plan Template

A coffee shop business plan template available in Visme.

Customize this coffee shop business plan template to match your own business idea. Adjust the colors to fit your brand or industry, replace photos with your own photography or stock photos that represent your business, and insert your own logo, fonts and colors throughout.

Template #9: SaaS Business Plan Template

A SaaS business plan template available in Visme.

A SaaS or service-based company also needs a solid business plan that lays out its financials, list of services, target market and more. This template is the perfect starting point.

Template #10: Small Business Plan Template

A small business plan template available in Visme.

Every startup or small business needs to start out with a strong business plan in order to start off on the right foot and set yourself up for success. This template is an excellent starting point for any small business.

Template #11: Ecommerce Business Plan Template

An ecommerce business plan template available in Visme.

An ecommerce business plan is ideal for planning out your pricing strategy of all of your online products, as well as the site you plan to use for setting up your store, whether WordPress, Shopify, Wix or something else.

Template #12: Startup Business Plan Template

A startup business plan template available in Visme.

Customize this template and make it your own! Edit and Download  

This is another generic business plan template for any type of startup to customize. Switch out the content, fonts and colors to match your startup branding and increase brand equity.

Template #13: One-Page Business Plan Template

A single page business plan template available in Visme.

Want just a quick business plan to get your idea going before you bite the bullet and map out your entire plan? This one-page template is perfect for those just starting to flesh out a new business idea.

Template #14: Salon Business Plan Template

A salon business plan template available in Visme.

This salon business plan template is easy on the design and utilizes a light color scheme to put more focus on the actual content. You can use the design as is or keep it as a basis for your own design elements.

Create Your Own Business Plan Today

Ready to write your business plan? Once you’ve created all of the most important sections, get started with a business plan template to really wow your investors and organize your startup plan.

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About the Author

Chloe West is the content marketing manager at Visme. Her experience in digital marketing includes everything from social media, blogging, email marketing to graphic design, strategy creation and implementation, and more. During her spare time, she enjoys exploring her home city of Charleston with her son.

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Free business plan template for small businesses. Updated for 2024.

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Why you need a business plan template

Writing a business plan can seem like a big task, especially if you’re starting a business for the first time and don’t have a financial background. After all, business plans have changed over the years, and what lenders and investors expect now is different than it was even just 10 years ago.

But using a business plan template will help you:

  • Develop a strategy for success
  • Reduce the risk of starting a business
  • Explore new business ideas
  • Attract investors and get funding

Learn more about how you can get value out of your business plan .

What is included in this free business plan template?

This business plan template includes definitions, guidance, and examples for every business plan component needed to start, fund, and grow your business.

After downloading the full template of a business plan, you’ll receive instructions on how to fill out each of the following sections.

Executive summary

The brief summary of your business plan introduces everyone to your business, the problem you solve, and what you’re asking from your readers. It’s the first chapter of your business plan and the last thing you write once you have the details from your full plan.

Problem & solution

More than a simple description of your products and services – here you define the problem you’re solving and the value you provide. It’s also your chance to showcase any initial traction that shows you’re on the right track.

Market analysis and target market

A detailed assessment of the market you intend to enter, including the size and value of the market, potential customer segments, and their buying patterns.

Competition

Show that you know who your competitors are, what advantages you have, and how you’re positioning your business to be competitive.

Marketing & sales

Describe how you’ll reach and sell to potential customers with a detailed sales plan and chosen marketing channels.

What makes your business run? Outline the day-to-day workflows and what needs to be set up for your business to deliver a product or service.

Milestones & metrics

Set goals for your business that include the dates and people responsible for accomplishing them. This is what you’ll use to manage responsibilities, track growth, and execute your larger strategy.

Company overview and team

Provide a brief rundown of the legal and structural components of your company, including your history, current team, and gaps you need to fill.

Financial plan

Create well-structured and accurate financial statements to help you pitch to investors, land funding, and achieve long-term success. All without the help of a financial advisor or a degree in accounting.

While not required, this last section of your business plan is a great place to drop in additional documents that support and strengthen the rest of your plan.

How do you write a simple business plan?

If you’re exploring a business idea and don’t plan to pursue funding, then you actually don’t need to write a traditional business plan. Instead, opt for a one-page plan , which is far easier to create but just as effective.

To write a simple one-page business plan, follow the same core sections as a traditional plan. But instead of lengthy paragraphs and multiple pages covering each area of your business, stick with single sentences and bulleted lists.

If a one-page plan sounds like a better option, download our free simple one-page business plan template to get started.

Start your business plan today

Whether you're writing a business plan to validate your business idea, secure funding, or grow your existing business – our free business plan template will help you achieve your goals.

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Business plan template FAQ

What file formats are available for this business plan template?

Our free business plan template is available to download in a number of common file formats including Google Docs, Microsoft Word (doc.x), or as a free business plan PDF . You only have to provide your email address once in order to access all file types for this business plan template.

Can you print out this template for a business plan?

This is a printable business plan template—no matter if you download it as a pdf or word document, or access via Google Docs. The template is pre-formatted and structured to fit lender and investor standards, but can be edited and adjusted to suite your needs before printing. Just be aware that any changes may unintentionally break the template, so make sure to review before printing.

Why should I start with a business plan template?

You should start with a good business plan template (like this one) to avoid having to make guesses about what to include in your business plan and how to structure the document. This business plan template helps you organize your thoughts, and provides guidance, instructions, and examples to create an investor-ready and SBA-approved business plan format. It really speeds up the planning process. Oh, and it's 100% free!

Can I write a business plan myself?

You can absolutely write a business plan by yourself. Millions of entrepreneurs have been in your exact situation and have been able to write complete, detailed, and useful business plans. By using a business plan template, you can speed up the writing process, avoid costly mistakes, and write your business plan without having to pay for additional support.

What are the steps to write a business plan?

The steps to write a business plan include:

  • Defining the opportunity: Explain the problem your business solves, the solution you offer, your target market, and the competitive landscape.
  • Describing how you'll execute: Outline your marketing and sales strategies, operational plan, milestones, and success metrics.
  • Adding company details: Provide information about your business structure, ownership, and team.
  • Creating a financial plan and forecasts: Include detailed financial statements, forecasts, and funding requirements.
  • Adding supplementary info to your appendix: Add any additional information, such as resumes, permits, and other relevant documents.
  • Summarizing your plan: While it may be first, do your executive summary last. In it, you'll briefly summarize your business, highlighting key points such as mission, product/service, and basic financial information.

For additional information, check out our full step-by-step guide to write a business plan .

How many hours does it take to write a business plan?

It can take as little as 30-minutes to write a fully functioning business plan. However, if you need to create a more detailed business plan it can take multiple hours to actually write the full document. To save yourself time, be sure to pick an appropriate business plan type for your intended use case. Additionally, do any necessary research and collect your notes and other documentation beforehand so that you can focus all your effort on writing your business plan.

How can I write a simple business plan?

To write a simple business plan it's best to use a one-page business plan format. A one-page business plan includes all of the same components as a more detailed business plan but is designed to fit on a single page—making it more useful as an internal planning tool. If you still want to use a traditional business plan template, just focus on using bulleted lists and short sentences while writing to create a simpler business plan.

Is writing a business plan easy?

Writing a business plan can be easy if you use the right tools, understand your business, and come in prepared to write your business plan. Using a business plan template can make writing a business plan easier. Additionally, if you focus on just getting your information down quickly, with the expectation that you'll revisit and revise your plan, you can speed up and simplify the process .

Can someone else write my business plan for me?

Yes, you can hire a professional business plan writer to write your business plan for you. Working with a professional can be especially useful if you're still struggling to write your business plan even when using a template for your business plan. Just be prepared to talk about your business, provide the appropriate details, and review the finished business plan to be sure it actually reflects your business. If you need help vetting professional business plan writers, check out our free resource to help you ask just the right questions  of potential plan writers.

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How to Write a Business Plan for a Small Business

Last Updated: August 1, 2024 Fact Checked

This article was co-authored by Helena Ronis . Helena Ronis is Co-founder and CEO of AllFactors, a unified web analytics software to drive company's marketing and business growth. She has worked in product and marketing in the tech industry for over 8 years, and studied Digital Marketing & Analytics at the MIT Sloan School of Management Executive Program. There are 9 references cited in this article, which can be found at the bottom of the page. This article has been fact-checked, ensuring the accuracy of any cited facts and confirming the authority of its sources. This article has been viewed 1,027,507 times.

Helena Ronis

Preparing To Write Your Business Plan

Step 1 Determine the type of business plan you will use.

  • The mini plan. This is a shorter plan (likely 10 pages or less), and is useful for determining potential interest in your business, further exploring a concept, or starting point to a full plan. This is a great starting point. [2] X Research source
  • The working plan. This can be considered the full version of the miniplan, and its main purpose is to outline, without emphasis on appearance, precisely how to build and operate the business. This is the plan that the business owner would refer to regularly as the business moves towards its objectives. [3] X Research source
  • The presentation plan. The presentation plan is meant for individuals other than those owning and operating the business. This could include potential investors or bankers. It is essentially the working plan, but with an emphasis on sleek, marketable presentation, and proper business language and terminology. Whereas the working plan is made for reference by the owner, the presentation needs to be written with investors, bankers, and the public in mind. [4] X Research source

Step 2 Understand the basic structure of the business plan.

  • The business concept is the first broad element of a business plan. The focus here is on the description of your business, its market, its products, and its organizational structure and management.
  • The market analysis is the second major element of a business plan. Your business will operate within a particular marketplace, and it is important to understand customer demographics, preferences, needs, buying behavior, as well as the competition.
  • The financial analysis is the third component of the business plan. If your business is new, this will include projected cash flows, capital expenditures, and the balance sheet. It will also include forecasts as to when the business will break-even.

Step 3 Obtain appropriate help.

  • The above sections are the broad components of the business plan. These sections in turn break down into the following seven sections, which we will, in order, focus on writing next: Company description, market analysis, organization structure and management, products and services, marketing and sales, and request for funding. [6] X Research source

Writing Your Business Plan

Step 1 Format your document correctly.

  • While the first section is technically known as the "Executive Summary" (which gives an official overview of your business), it is typically written last since all the information from the business plan is required to create it.

Step 2 Write your company description as the first section.

  • For example, if your business is a small coffee shop, your description may read something like, "Joe's coffee shop is a small, downtown-based establishment focused on serving premium brewed coffee and fresh baking in a relaxed, contemporary environment. Joe's coffee is located one block from the local University, and aims to provide a comfortable environment for students, professors, and downtown employees to study, socialize, or simply relax between classes or meetings. By focusing on excellent ambiance, close location, premium products, and superb customer service, Joe's coffee will differentiate itself from its peers."

Step 3 Write your market analysis.

  • Include information about your target market. You should be able to answer questions like, who is your target market? What are their needs and preferences? How old are they, and where are they located?
  • Make sure to include a competitive analysis that provides research and information on immediate competitors. List your main competitors strengths and weaknesses and the potential impact on your business. This section is extremely important, as it outlines how your business will gain market share by capitalizing on competitor's weaknesses.

Step 4 Describe your company's organizational structure and management.

  • Talk about your team's expertise and how decisions will be made. If the owners and managers and have extensive backgrounds in the industry or a track record of success, highlight it.
  • If you have an organizational chart, include it.

Step 5 Describe your product or service.

  • Address any questions about your product's life cycle. Do you currently have or anticipate developing a prototype, or filing for a patent or copyright? Note all planned activities.
  • For example, if you are writing a plan for a coffee shop, you would include a detailed menu that would outline all your products. Before writing the menu, you would include a short summary indicating why your particular menu sets your business apart from others. You may state, for example, "Our coffee shop will provide five different types of beverages, including coffee, teas, smoothies, soda's, and hot chocolates. Our wide variety will be a key competitive advantage as we can provide a diversity of product offerings that our main competitors are currently not offering".

Step 6 Write your marketing and sales strategy.

  • Be clear in defining your sales strategy. Will you use sales representatives, billboard advertising, pamphlet distribution, social media marketing, or all of the above?

Step 7 Make a funding request.

  • Gather financial statements to support your funding request. To accurately complete this step, in some cases it might be necessary to hire an accountant, lawyer, or other professional.
  • Financial statements should include all historical (if you are an existing business) or projected financial data, including forecast statements, balance sheets, cash-flow statements, profit and loss statements, and expenditure budgets. For one full year, provide monthly and quarterly statements. Each year after that, yearly statements. These documents will be placed in the Appendix Section of your business plan.
  • Include projected cash flows for at least 6 years or until stable growth rates are achieved and if possible, a valuation calculation based on discounted cash flows.

Step 8 Write the executive summary.

  • Existing businesses should include historical information about the company. When was the business first conceptualized? What are some notable growth benchmarks?
  • Start-ups will focus more on industry analysis and their funding goal. Mention the company's corporate structure, its funding requirement, and if you will provide equity to investors.
  • Existing businesses and start-ups should highlight any major achievements, contracts, current or potential clients and summarize future plans.

Finalizing Your Business Plan

Step 1 Include an Appendix.

  • This should include financial statements, credit reports, business licenses or permits, legal documents and contracts (to demonstrate to investors that revenue forecasts are secured by concrete business relationships), and bios/resumes for key personnel.
  • Elaborate risk factors. There should be a section clearly outlining the risk factors affecting your venture and your mitigation plans. This also indicates to the reader how well prepared you are for contingencies.

Step 2 Revise and edit.

  • Rework or completely rewrite content to ensure it works from the perspective of the reader. This is especially true if you are creating a "presentation plan".
  • Read your document aloud. This allows you to detect if any sentences do not flow together well, and it also makes any grammatical mistakes more obvious.
  • Make a copy and give it to a trusted friend or colleague to proofread and provide feedback. You can go online and print a Non-Disclosure Agreement (NDA) for them to sign to help protect your business idea.

Step 3 Create a cover page.

  • Your cover page should include: The words "Business Plan" centered in large bold font, along with your company name, company logo, and contact information. Simplicity is key.

Help Writing a Business Plan

business plan for small business enterprise

Expert Q&A

Helena Ronis

  • In addition to this guide, you can follow along with the SBA's Create A Business Plan [14] X Trustworthy Source U.S. Small Business Administration U.S. government agency focused on supporting small businesses Go to source for more in-depth step-by-step instructions. Thanks Helpful 0 Not Helpful 0
  • Useful small business resources are available through city and state government agencies. Check with your local Chamber of Commerce, or visit the Small Business Administration (SBA) website at: www.sba.gov. Thanks Helpful 0 Not Helpful 0
  • In the case of a startup, you should use a business model canvas according to the Lean Startup method. Thanks Helpful 0 Not Helpful 0

business plan for small business enterprise

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Write a Management Plan

  • ↑ Helena Ronis. Business Advisor. Expert Interview. 23 January 2019.
  • ↑ http://www.entrepreneur.com/article/38290#sec2
  • ↑ https://www.indeed.com/career-advice/career-development/parts-to-a-business-plan
  • ↑ https://www.cdfifund.gov/sites/cdfi/files/documents/business-plan-outline.pdf
  • ↑ https://openstax.org/books/entrepreneurship/pages/11-4-the-business-plan
  • ↑ https://www.business.qld.gov.au/running-business/marketing-sales/marketing/strategy-planning/writing-strategy-plan
  • ↑ https://www.entrepreneur.com/starting-a-business/first-steps-writing-the-executive-summary-of-your-business/241071
  • ↑ https://writingcenter.unc.edu/tips-and-tools/editing-and-proofreading/
  • ↑ Create A Business Plan

About This Article

Helena Ronis

To write a business plan for a small business, start by writing an executive summary that briefly outlines your business. Follow that with a company description that explains your business in more detail. You'll also want to include sections on your target customers, how your business will be structured, and what products or services you will offer. Finally, conclude your business plan with a section on your marketing strategy and also a funding request for potential investors. For help writing each section of your business plan, read the article! Did this summary help you? Yes No

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12 Key Elements of a Business Plan (Top Components Explained)

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Starting and running a successful business requires proper planning and execution of effective business tactics and strategies .

You need to prepare many essential business documents when starting a business for maximum success; the business plan is one such document.

When creating a business, you want to achieve business objectives and financial goals like productivity, profitability, and business growth. You need an effective business plan to help you get to your desired business destination.

Even if you are already running a business, the proper understanding and review of the key elements of a business plan help you navigate potential crises and obstacles.

This article will teach you why the business document is at the core of any successful business and its key elements you can not avoid.

Let’s get started.

Why Are Business Plans Important?

Business plans are practical steps or guidelines that usually outline what companies need to do to reach their goals. They are essential documents for any business wanting to grow and thrive in a highly-competitive business environment .

1. Proves Your Business Viability

A business plan gives companies an idea of how viable they are and what actions they need to take to grow and reach their financial targets. With a well-written and clearly defined business plan, your business is better positioned to meet its goals.

2. Guides You Throughout the Business Cycle

A business plan is not just important at the start of a business. As a business owner, you must draw up a business plan to remain relevant throughout the business cycle .

During the starting phase of your business, a business plan helps bring your ideas into reality. A solid business plan can secure funding from lenders and investors.

After successfully setting up your business, the next phase is management. Your business plan still has a role to play in this phase, as it assists in communicating your business vision to employees and external partners.

Essentially, your business plan needs to be flexible enough to adapt to changes in the needs of your business.

3. Helps You Make Better Business Decisions

As a business owner, you are involved in an endless decision-making cycle. Your business plan helps you find answers to your most crucial business decisions.

A robust business plan helps you settle your major business components before you launch your product, such as your marketing and sales strategy and competitive advantage.

4. Eliminates Big Mistakes

Many small businesses fail within their first five years for several reasons: lack of financing, stiff competition, low market need, inadequate teams, and inefficient pricing strategy.

Creating an effective plan helps you eliminate these big mistakes that lead to businesses' decline. Every business plan element is crucial for helping you avoid potential mistakes before they happen.

5. Secures Financing and Attracts Top Talents

Having an effective plan increases your chances of securing business loans. One of the essential requirements many lenders ask for to grant your loan request is your business plan.

A business plan helps investors feel confident that your business can attract a significant return on investments ( ROI ).

You can attract and retain top-quality talents with a clear business plan. It inspires your employees and keeps them aligned to achieve your strategic business goals.

Key Elements of Business Plan

Starting and running a successful business requires well-laid actions and supporting documents that better position a company to achieve its business goals and maximize success.

A business plan is a written document with relevant information detailing business objectives and how it intends to achieve its goals.

With an effective business plan, investors, lenders, and potential partners understand your organizational structure and goals, usually around profitability, productivity, and growth.

Every successful business plan is made up of key components that help solidify the efficacy of the business plan in delivering on what it was created to do.

Here are some of the components of an effective business plan.

1. Executive Summary

One of the key elements of a business plan is the executive summary. Write the executive summary as part of the concluding topics in the business plan. Creating an executive summary with all the facts and information available is easier.

In the overall business plan document, the executive summary should be at the forefront of the business plan. It helps set the tone for readers on what to expect from the business plan.

A well-written executive summary includes all vital information about the organization's operations, making it easy for a reader to understand.

The key points that need to be acted upon are highlighted in the executive summary. They should be well spelled out to make decisions easy for the management team.

A good and compelling executive summary points out a company's mission statement and a brief description of its products and services.

Executive Summary of the Business Plan

An executive summary summarizes a business's expected value proposition to distinct customer segments. It highlights the other key elements to be discussed during the rest of the business plan.

Including your prior experiences as an entrepreneur is a good idea in drawing up an executive summary for your business. A brief but detailed explanation of why you decided to start the business in the first place is essential.

Adding your company's mission statement in your executive summary cannot be overemphasized. It creates a culture that defines how employees and all individuals associated with your company abide when carrying out its related processes and operations.

Your executive summary should be brief and detailed to catch readers' attention and encourage them to learn more about your company.

Components of an Executive Summary

Here are some of the information that makes up an executive summary:

  • The name and location of your company
  • Products and services offered by your company
  • Mission and vision statements
  • Success factors of your business plan

2. Business Description

Your business description needs to be exciting and captivating as it is the formal introduction a reader gets about your company.

What your company aims to provide, its products and services, goals and objectives, target audience , and potential customers it plans to serve need to be highlighted in your business description.

A company description helps point out notable qualities that make your company stand out from other businesses in the industry. It details its unique strengths and the competitive advantages that give it an edge to succeed over its direct and indirect competitors.

Spell out how your business aims to deliver on the particular needs and wants of identified customers in your company description, as well as the particular industry and target market of the particular focus of the company.

Include trends and significant competitors within your particular industry in your company description. Your business description should contain what sets your company apart from other businesses and provides it with the needed competitive advantage.

In essence, if there is any area in your business plan where you need to brag about your business, your company description provides that unique opportunity as readers look to get a high-level overview.

Components of a Business Description

Your business description needs to contain these categories of information.

  • Business location
  • The legal structure of your business
  • Summary of your business’s short and long-term goals

3. Market Analysis

The market analysis section should be solely based on analytical research as it details trends particular to the market you want to penetrate.

Graphs, spreadsheets, and histograms are handy data and statistical tools you need to utilize in your market analysis. They make it easy to understand the relationship between your current ideas and the future goals you have for the business.

All details about the target customers you plan to sell products or services should be in the market analysis section. It helps readers with a helpful overview of the market.

In your market analysis, you provide the needed data and statistics about industry and market share, the identified strengths in your company description, and compare them against other businesses in the same industry.

The market analysis section aims to define your target audience and estimate how your product or service would fare with these identified audiences.

Components of Market Analysis

Market analysis helps visualize a target market by researching and identifying the primary target audience of your company and detailing steps and plans based on your audience location.

Obtaining this information through market research is essential as it helps shape how your business achieves its short-term and long-term goals.

Market Analysis Factors

Here are some of the factors to be included in your market analysis.

  • The geographical location of your target market
  • Needs of your target market and how your products and services can meet those needs
  • Demographics of your target audience

Components of the Market Analysis Section

Here is some of the information to be included in your market analysis.

  • Industry description and statistics
  • Demographics and profile of target customers
  • Marketing data for your products and services
  • Detailed evaluation of your competitors

4. Marketing Plan

A marketing plan defines how your business aims to reach its target customers, generate sales leads, and, ultimately, make sales.

Promotion is at the center of any successful marketing plan. It is a series of steps to pitch a product or service to a larger audience to generate engagement. Note that the marketing strategy for a business should not be stagnant and must evolve depending on its outcome.

Include the budgetary requirement for successfully implementing your marketing plan in this section to make it easy for readers to measure your marketing plan's impact in terms of numbers.

The information to include in your marketing plan includes marketing and promotion strategies, pricing plans and strategies , and sales proposals. You need to include how you intend to get customers to return and make repeat purchases in your business plan.

Marketing Strategy vs Marketing Plan

5. Sales Strategy

Sales strategy defines how you intend to get your product or service to your target customers and works hand in hand with your business marketing strategy.

Your sales strategy approach should not be complex. Break it down into simple and understandable steps to promote your product or service to target customers.

Apart from the steps to promote your product or service, define the budget you need to implement your sales strategies and the number of sales reps needed to help the business assist in direct sales.

Your sales strategy should be specific on what you need and how you intend to deliver on your sales targets, where numbers are reflected to make it easier for readers to understand and relate better.

Sales Strategy

6. Competitive Analysis

Providing transparent and honest information, even with direct and indirect competitors, defines a good business plan. Provide the reader with a clear picture of your rank against major competitors.

Identifying your competitors' weaknesses and strengths is useful in drawing up a market analysis. It is one information investors look out for when assessing business plans.

Competitive Analysis Framework

The competitive analysis section clearly defines the notable differences between your company and your competitors as measured against their strengths and weaknesses.

This section should define the following:

  • Your competitors' identified advantages in the market
  • How do you plan to set up your company to challenge your competitors’ advantage and gain grounds from them?
  • The standout qualities that distinguish you from other companies
  • Potential bottlenecks you have identified that have plagued competitors in the same industry and how you intend to overcome these bottlenecks

In your business plan, you need to prove your industry knowledge to anyone who reads your business plan. The competitive analysis section is designed for that purpose.

7. Management and Organization

Management and organization are key components of a business plan. They define its structure and how it is positioned to run.

Whether you intend to run a sole proprietorship, general or limited partnership, or corporation, the legal structure of your business needs to be clearly defined in your business plan.

Use an organizational chart that illustrates the hierarchy of operations of your company and spells out separate departments and their roles and functions in this business plan section.

The management and organization section includes profiles of advisors, board of directors, and executive team members and their roles and responsibilities in guaranteeing the company's success.

Apparent factors that influence your company's corporate culture, such as human resources requirements and legal structure, should be well defined in the management and organization section.

Defining the business's chain of command if you are not a sole proprietor is necessary. It leaves room for little or no confusion about who is in charge or responsible during business operations.

This section provides relevant information on how the management team intends to help employees maximize their strengths and address their identified weaknesses to help all quarters improve for the business's success.

8. Products and Services

This business plan section describes what a company has to offer regarding products and services to the maximum benefit and satisfaction of its target market.

Boldly spell out pending patents or copyright products and intellectual property in this section alongside costs, expected sales revenue, research and development, and competitors' advantage as an overview.

At this stage of your business plan, the reader needs to know what your business plans to produce and sell and the benefits these products offer in meeting customers' needs.

The supply network of your business product, production costs, and how you intend to sell the products are crucial components of the products and services section.

Investors are always keen on this information to help them reach a balanced assessment of if investing in your business is risky or offer benefits to them.

You need to create a link in this section on how your products or services are designed to meet the market's needs and how you intend to keep those customers and carve out a market share for your company.

Repeat purchases are the backing that a successful business relies on and measure how much customers are into what your company is offering.

This section is more like an expansion of the executive summary section. You need to analyze each product or service under the business.

9. Operating Plan

An operations plan describes how you plan to carry out your business operations and processes.

The operating plan for your business should include:

  • Information about how your company plans to carry out its operations.
  • The base location from which your company intends to operate.
  • The number of employees to be utilized and other information about your company's operations.
  • Key business processes.

This section should highlight how your organization is set up to run. You can also introduce your company's management team in this section, alongside their skills, roles, and responsibilities in the company.

The best way to introduce the company team is by drawing up an organizational chart that effectively maps out an organization's rank and chain of command.

What should be spelled out to readers when they come across this business plan section is how the business plans to operate day-in and day-out successfully.

10. Financial Projections and Assumptions

Bringing your great business ideas into reality is why business plans are important. They help create a sustainable and viable business.

The financial section of your business plan offers significant value. A business uses a financial plan to solve all its financial concerns, which usually involves startup costs, labor expenses, financial projections, and funding and investor pitches.

All key assumptions about the business finances need to be listed alongside the business financial projection, and changes to be made on the assumptions side until it balances with the projection for the business.

The financial plan should also include how the business plans to generate income and the capital expenditure budgets that tend to eat into the budget to arrive at an accurate cash flow projection for the business.

Base your financial goals and expectations on extensive market research backed with relevant financial statements for the relevant period.

Examples of financial statements you can include in the financial projections and assumptions section of your business plan include:

  • Projected income statements
  • Cash flow statements
  • Balance sheets
  • Income statements

Revealing the financial goals and potentials of the business is what the financial projection and assumption section of your business plan is all about. It needs to be purely based on facts that can be measurable and attainable.

11. Request For Funding

The request for funding section focuses on the amount of money needed to set up your business and underlying plans for raising the money required. This section includes plans for utilizing the funds for your business's operational and manufacturing processes.

When seeking funding, a reasonable timeline is required alongside it. If the need arises for additional funding to complete other business-related projects, you are not left scampering and desperate for funds.

If you do not have the funds to start up your business, then you should devote a whole section of your business plan to explaining the amount of money you need and how you plan to utilize every penny of the funds. You need to explain it in detail for a future funding request.

When an investor picks up your business plan to analyze it, with all your plans for the funds well spelled out, they are motivated to invest as they have gotten a backing guarantee from your funding request section.

Include timelines and plans for how you intend to repay the loans received in your funding request section. This addition keeps investors assured that they could recoup their investment in the business.

12. Exhibits and Appendices

Exhibits and appendices comprise the final section of your business plan and contain all supporting documents for other sections of the business plan.

Some of the documents that comprise the exhibits and appendices section includes:

  • Legal documents
  • Licenses and permits
  • Credit histories
  • Customer lists

The choice of what additional document to include in your business plan to support your statements depends mainly on the intended audience of your business plan. Hence, it is better to play it safe and not leave anything out when drawing up the appendix and exhibit section.

Supporting documentation is particularly helpful when you need funding or support for your business. This section provides investors with a clearer understanding of the research that backs the claims made in your business plan.

There are key points to include in the appendix and exhibits section of your business plan.

  • The management team and other stakeholders resume
  • Marketing research
  • Permits and relevant legal documents
  • Financial documents

Was This Article Helpful?

Martin luenendonk.

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Martin loves entrepreneurship and has helped dozens of entrepreneurs by validating the business idea, finding scalable customer acquisition channels, and building a data-driven organization. During his time working in investment banking, tech startups, and industry-leading companies he gained extensive knowledge in using different software tools to optimize business processes.

This insights and his love for researching SaaS products enables him to provide in-depth, fact-based software reviews to enable software buyers make better decisions.

70 Small Business Ideas for Anyone Who Wants to Run Their Own Business

Meg Prater (she/her)

Published: March 19, 2024

A good business idea may seem hard to come by, but with some planning and preparation, you can easily launch a small business to supplement your income — or become your own full-time boss.

Small business ideas symbolically showing the spirit of a small business

Maybe you already have an idea of the business you’d like to start. But while you might feel ready for a new venture and passionate about your idea, you might be looking for some direction.

Download Now: Free Business Startup Kit

To help get you started, here's a list of small business ideas separated into a few sections:

  • What makes a good small business?

Best Small Business Ideas

Best businesses to start with little money, home business ideas.

  • Online Businesses Ideas

Easy Businesses to Start

Business ideas for students, creative small business ideas, how to start a small business at home, starting a small business: faq.

The first step to becoming a successful entrepreneur is finding a business idea that works for you. In this article, you’ll find dozens of small business ideas you can start from home and scale up as your clientele grows. Let’s get started.

business plan for small business enterprise

Free Business Startup kit

9 templates to help you brainstorm a business name, develop your business plan, and pitch your idea to investors.

  • Business Name Brainstorming Workbook
  • Business Plan Template
  • Business Startup Cost Calculator

Download Free

All fields are required.

You're all set!

Click this link to access this resource at any time.

What makes a good small business idea?

Not all small business ideas are made equal: Some require more effort and funding than others, while some can be launched with few resources — or resources you already have. As a potential small business owner, you’ll want to save as much money as possible on training, rent, supplies, and other necessities.

Let’s go over what makes a good business idea:

  • Requires little to no training . A good small business idea will ideally leverage your existing field of expertise and require little to no training. That will not only shorten your time-to-launch, but also lessen your expenses, since training courses can cost a significant amount of money. Plus, you’ll be more confident offering services that you feel prepared to deliver.
  • Requires low setup costs. Your business should be cheap to start. Maybe you only need to purchase a website domain or buy a desk for your garage.
  • Requires little hands-on inventory or supply management . A great business idea needs few supplies and little inventory management. If you want to sell physical goods, you can either try drop-shipping and manually make goods in small batches.
  • Is based online . The best small business ideas are based online and can be carried out from your personal computer. This will automatically lower your commuting costs and give you greater flexibility over your personal and work life.
  • Can sustainably be managed by few people . As a small business owner, you won’t have the funds to hire other people to help you run your business — at least not at first. A good business idea should give you the ability to run your business on your own.

Airbnb Co-founder, Brian Chesky, said, “If we tried to think of a good idea, we wouldn’t have been able to think of a good idea. You just have to find the solution for a problem in your own life.”

If you’re like Brian and you’ve already thought about a solution for a problem you encounter in your life — or you’re on the path to doing so — then starting a small business may be in your future. It may also be for you if you dream of clocking out of your nine-to-five job for the last time and becoming your own boss.

Below, we include the best ideas for you to start your small business — with resources and examples to help you get started.

1. Handyman

business plan for small business enterprise

8. Life/Career Coach

If you have experience navigating career, personal, and social transitions successfully, put it to good use as a life or career coach. Many of us are looking for guidance in our careers — and finding someone with the time to mentor us can be tough.

Life/career coaches don’t come cheap, but they are able to offer clients the intense and hands-on training and advice they need to make serious moves in their personal and professional lives. After all, everyone needs some uplifting advice from time to time.

To start your life/career coaching business with confidence, you can look for a certification program (like the Life Coach School’s or Diane Hudson’s ), then apply your skills as you acquire new clients.

business plan for small business enterprise

A resume writing business is economical, has few overhead costs, and has few educational requirements. We still recommend having an Associate’s or Bachelor’s degree and a few resume samples on hand. If you still feel that you need to brush up on your resume writing skills, you can take a course like Coursera’s or LinkedIn Learning’s .

Once you’ve gotten resume writing down, you can expand your business to include cover letter writing and even offer career coaching services in conjunction with these services.

10. Freelance Writer

If you have writing skills , there’s someone out there willing to pay you for them. Write blog posts, magazine articles, and website copy galore — just make sure you have a body of work built up to share with potential clients. Even if you create a few sample pieces to have on hand, they’ll help exhibit your work and attract new business.

To become a freelance writer, it’s essential to choose a specialty. For instance, you might choose to only write for publications in the healthcare industry (maybe because you were previously a healthcare worker) or focus on lifestyle publications. Whatever the case, specializing will help you find your niche market and gain confidence as a new freelancer writer.

There are no educational requirements for freelance writing, but you do need strong writing skills. It also helps to enjoy writing. While certification may be beneficial, getting practice and writing every day is more important. Try these writing prompts to start.

11. Landscaper

Mowing, tree-trimming, and seasonal decor are all neighborhood needs. If you have or can acquire the equipment, a landscaping business can be a lucrative affair. It’s also a great choice if you enjoy doing it for your own home and have a good eye for landscape design.

The good news is that you can start small. For instance, you could offer your neighbors seasonal planting services and start with a few perennial plants, or simply offer mulching services.

To grow your landscaping business, you should consider taking some formal training. The following organizations offer courses:

  • New York Botanical Gardens

After completing a course and getting enough experience, you can apply for a certificate from a landscaping organization. While a certificate isn’t necessary to work in the field, it can build your credentials and help you make industry connections to take your landscaping business to the next level. The Association of Professional Landscape Designers offers one potential certificate you could pursue.

Some states require licensure, especially if you’ll be using pesticides and fertilizers. Be sure to review the requirements for your state.

Learn some of the basics now with this video on landscape design from Lowe’s:

12. Videographer

Video production requires you to have invested in the equipment up front, which can be quite expensive. But that’s also what makes your services so valuable. Make sure you have a reel of your work to share or create a website with several selections of your work available for interested viewers.

There are no educational or licensure requirements for starting a video production business. As with writing and other creative arts, though, it pays to specialize. Real estate videos differ radically from wedding videos, and wedding videos differ radically from in-studio interviews and testimonials. By specializing, you target a highly specific customer who’ll benefit the most from your services, and you can also skill-up more effectively in one shooting style.

While you can find general classes on videography, you should consider taking a class in the type of videography you’d like to do. For instance, you could take The Complete Wedding Videography Course .

Hot tip: If you’re interested in specializing in video marketing, check out The Ultimate Guide to Video Marketing and download our starter pack below.

→ Access Now: Video Marketing Starter Pack [Free Kit]

13. Photographer

Start by conducting photo shoots for your family and friends. As you build a body of work, ask for referrals and reviews. Photography businesses often grow by word of mouth, so create a Facebook page where you can tag recent clients. Photos where you tag those clients will show up in their friends’ newsfeeds, where they can view your work. You can also ask them to leave reviews on your Facebook business page.

Like with a video production small business, you’ll want to specialize. Will you do product shoots or portraits? How about wedding or fashion photo shoots? Once you specialize, you’ll be able to create a body of work that most accurately represents your strengths.

There are no educational or licensure requirements for starting a small photography business. Still, we recommend investing in a few photography courses, especially if you haven’t used your camera in a while. Some courses you might start with include:

  • Cornell’s Digital Photography Certificate Program
  • New York Institute of Photography’s Course

From there, seek courses that help you build skills in your chosen specialty.

If you’re not sure where to start with freelance photography, take a look at Erica Clayton’s journey into the business below. Her advice? Give yourself a firm deadline to turn a profit.

14. Bed and Breakfast Owner

business plan for small business enterprise

Some consulting industries are more competitive than others, so be sure to complete your research before starting a small consulting business. One way to find out how competitive a consulting niche is by doing keyword search . If your target niche is highly searched or is already dominated by big companies, you may have a harder time breaking in. You can use keyword research tools to uncover keyword volume and local demand.

If there’s room for you to enter the market, the next step is to land your first clients. Be sure to participate in local networking events covering your niche and reach out to potential prospects through cold calling and emailing. Investing in dedicated sales software can also help measure and improve your emailing strategy, as well as keep track of worthwhile leads.  

12. Event Planner

An event planning business is an excellent choice if you have great organizational and interpersonal skills, and it’s relatively cheap to start. You might choose to specialize in a specific type of event — like weddings or company meetings — or set yourself up as an event planner of all trades.

The good news is that event planners are always in demand. It’s not an easily automated job, so this small business idea is set to thrive regardless of the digital landscape. To start, you’ll want to look for a platform that will easily allow you to advertise your availability, such as event planner directories like Eventective and WeddingWire .

If you’re highly organized, detail-oriented, and have experience planning large events, it might be time for others to benefit from your skills.

13. Personal Assistant

Personal assistants help business owners and executives take care of administrative tasks. To launch a freelance personal assistant business, you should leverage networking opportunities on LinkedIn and attend small business events at local chambers of commerce. Most local business owners might not even know they need a personal assistant until you market your services to them.

If you’re an organized, highly-detailed person, the life of a personal assistant might be for you. Don’t want to be tied to one office or person all day, every day? Consider becoming a virtual assistant, which allows you a more flexible work environment.

To become an assistant, choose a niche — will you be helping women business owners specifically? Do you have a specific field of expertise, like bookkeeping? A website can also go a long way, and be sure to print business cards for you to hand out during networking events.

14. Consignment Shop Owner

If you have an eye for style but don’t want to invest in the inventory of a brand-new boutique, consider starting a consignment shop. It will allow you to curate a collection of clothing that matches your goals and aesthetic without the overhead of a boutique selling entirely new garments.

The beauty of a small consignment business is that you can now start one online. You can sign up on a platform such as Poshmark , Depop , and even Etsy , then easily start selling your own used fashion from home.

Once you’ve defined your niche — such as vintage clothing, unique locally made art, or colorful shoes — you can begin sourcing new products from your local stores and thrift shops.

15. Caterer

If the personal chef gig is too restrictive for your schedule, consider catering instead. Pick your projects, work on fewer but larger events, and hone in on your time management skills.

Becoming a caterer is a natural step for those who are used to cooking for large events — for instance, you may have already catered your friend’s wedding or brought a 20-person meal to a potluck (that counts, too!).

It’s essential that you have enough temperature-regulated storage for the meals prior to each event, and that you arrange for reliable, temperature-controlled transportation to and from your home kitchen. Alternatively, you can lower your costs by inviting customers to pick up their order at your home.

16. Gym Owner

Kickboxing gyms, yoga studios, CrossFit, oh my! Turn your passion for fitness into a community for others by creating your own gym — start one from the ground up, become an affiliate, or open a franchise location.

Available franchise opportunities include Anytime Fitness, Orangetheory Fitness, Pure Barre, Planet Fitness, Crunch Fitness, and more. Be prepared to take out a loan to finance your franchise — most agreements start with fees upward of $20,000. But the payoff can be tremendous due to brand recognition. You’ll have no trouble recruiting new members as long as you use local marketing strategies .

Alternatively, you can create a local studio, but ideally, it should be for a specific activity instead of general fitness. Yoga, pilates, bootcamp-style gyms, and martial arts perform well as independent fitness studios.

17. Boutique Agency Owner

What’s your specialty? Whether it’s marketing, social media, or PR, it might be time to start your own agency. Many other small businesses need this type of help but don’t have the resources or volume to necessitate a full-time position.

To start an agency, you would ideally have worked in your specialty for a number of years. You should also be prepared to interface directly with clients, fulfill their requirements, and temper their expectations (if they want results in an unreasonably short amount of time).

Consider building a small team and learn from other entrepreneurs who’ve successfully started their own agencies, like Duane Brown of Take Some Risk .

18. Coffee Shop Owner

Turn your caffeine addiction into something a little more lucrative. Opening a franchise or buying an existing shop are lower-risk entry points to the coffee game, but they usually require a little more cash upfront. Starting a shop from scratch requires more planning and work — but it also maximizes your earning potential in the future.

A coffee shop is an excellent fit if you already have a full-time remote job and wish to supplement your income with a small business. You can manage the coffee shop as you work at one of the tables, but be sure to have the budget to hire an experienced barista who can pick up the slack.

If you would like to open a coffee shop and run it full-time on your own, you’ll need to undertake barista training, understand worldwide coffee sources, and have excellent customer service skills.

19. Moving Company

A truck, moving equipment, manpower, and the correct permits and insurance are the building blocks of starting your own moving company . Before you buy your first fleet of trucks, however, start small with a moving van and keep your costs low.

Still sound like too much of an initial investment? Consider offering packing services only, which have a much lower financial barrier to entry. You can partner with moving companies and offer to do their packing, or have them refer clients to you.

You could even take a niche approach to the industry as Astro International has by offering international moving services.

business plan for small business enterprise

2. Vending Machine Owner

Since 2015, the growth rate for vending machine businesses has increased 1.4%. Even as social distancing restrictions are still in place, this business can still be lucrative if you choose the right locations. High-traffic is key — places like hospitals, schools, and community centers are smart places to start placing your machines to generate enough revenue to cover cost and turn a profit.

3. Social Media Manager

Do you have a knack for social media? As a social media manager, you can use your skills to manage the social media accounts for companies and even individual people. Influencer marketing has become more common and many influencers rely on marketing agencies or employees to help them run their social channels.

business plan for small business enterprise

Online Business Ideas

If you want a business idea that you can run entirely online, check out the ones below. These ideas are ideal for those looking for a passive income stream. In other words, you shouldn’t need to do too much manual work to launch these businesses from your home or preferred business location.

1. Become an online reseller.

To become an online reseller, all you need is some business savvy and some funds to invest in product stock from manufacturers — or, of course,the willingness to sell your own used items. Generally, this is a low-touch but high-performance way of creating a passive income online business.

Online resellers usually use a platform, such as Facebook Marketplace or Amazon Sellers, to sell either their own or manufacturers’ stock. The benefit of using Facebook Marketplace is that you can begin today with your own Facebook account, and simply list items that you already own.

Interested buyers typically drive directly to your home for pick-up — but if you’re not interested in human interaction, you can leave it outside and have the buyer pay via an online platform.

business plan for small business enterprise

Blogging is one of the most accessible small businesses to start, and there are countless niches to choose from. That said, because there are many blogs online, you’ll need to learn blog SEO and keyword research to ensure your audience finds you. That way, you actually make money out of your blogging efforts.

The great news is that a small blogging business has a ridiculously low overhead. All you need is a custom domain and your time for writing blog posts. Although finding the right topic ideas and outlining your posts may seem challenging at first, especially if you’re new to writing, you can let a blog ideas generator do most of the grunt work for you.

These tools leverage Artificial Intelligence to help you brainstorm ideas and set up your content structure. That way, you can kickstart your creative juices and begin writing about what you love right away. 

5. Home-Baked Goods Seller

Warehouse-made, store-bought chocolate chip cookies will never compare to a batch made with love in someone’s home. Simple desserts can be easily baked and packaged to sell at local events or around your neighborhood. Use custom labels and watch the word spread about your goods!

You can begin a baked goods business easily by opening a Facebook and Instagram profile. Facebook and Instagram are both excellent platforms to market your goods, show pictures of your previous baked products, and even showcase happy clients.

Build a loyal following slowly, and save on costs by asking clients to drive to your home to pick up their order. Choosing a niche can be helpful here, or baking in a specific style that can’t be found at grocery store bakeries. The overhead can be especially low if you already have most essential baking supplies.

6. Ecommerce Store Owner

Do you create, collect, or curate anything special? Consider starting an ecommerce store and turning your hobby into a full-time job. Whether you need somewhere to sell all that pottery you’ve been making, or an excuse to search for the sports memorabilia you love tracking down, an ecommerce store can make it financially viable for you to pursue your passion.

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Starting an ecommerce store is simple and easy. You can set up a shop using an ecommerce website builder , all of which start at a minimal monthly subscription (some even start at free). Be sure to take good photos of your products and write descriptive product pages .

If you don’t have inventory, you can always own an ecommerce store by using dropshipping . Instead of creating and shipping your products yourself, you’ll instead partner with a dropshipping website and have them mail out the orders directly to your client.

7. House Cleaner

With a low barrier to entry, house cleaning can be a great way to start doing what you love — soon. Consider advertising to homes in your neighborhood and get more bang for your buck by earning a few small businesses as clients as well. They’ll usually bring in a higher paycheck for a similar amount of work.

To become a house cleaner, you should be prepared to invest in cleaning supplies and accessories, or be willing to use your own. If you plan to serve small businesses, you should buy industrial janitorial supplies so you can get work done more effectively.

Need some inspiration? This small business cleaning service grew virtually overnight on Instagram after their content went viral during the pandemic.

business plan for small business enterprise

Get HubSpot's Free CRM Software

4. create a business plan..

No business plan? No business. Particularly if your small business idea requires investors, you'll need to draft up a business plan to provide an overview of your market positioning, your financial projections, and your unique competitive advantages. You can download HubSpot's free business plan templates for free to get started.

business plan for small business enterprise

Learn more about choosing the right structure for your business from the Small Business Administration.

6. Create a business bank account.

Once you have a legally formed business and have been issued an Employer Identification Number (EIN), open a bank account specifically for your business. Having a business bank account is essential for keeping your personal and business finances separate which can help you gain an accurate picture of your business’s cash flow and financial health.

Additionally, keeping your personal and business finances separate makes bookkeeping and tax preparation easier.

Many banks offer business checking and savings accounts. Business checking accounts typically do not have a limit on the number of transactions that can take place, and issue a debit card that can be used for making business purchases. However, these checking accounts do not accrue interest.

Business savings accounts typically earn interest over time but have a limited number of transactions that can occur each month. When you’re just starting out, look for a business bank account that does not have a minimum balance requirement so you are not penalized for having low funds as you work to build your business.

7. Determine if your business idea works well from home.

Ask yourself whether your business idea will work well from home. Some businesses simply aren’t suited to be based from home. If you want to run a dog boarding center but live in an apartment without a backyard, you might want to consider a dog walking business instead.

8. Set up an office.

If your business idea is well-suited for being run from home, it’s still important you have a designated workspace. While a home office might not be possible, consider setting aside a corner in your living room or putting a desk in your bedroom for a space that inspires you and creates the conditions for success.

Need a more professional space? If you conduct client-facing work requiring you to be on video calls, no one wants to see your rumpled sheets in the background. Check out local coworking spaces for memberships that earn you access to conference rooms, desk space, and more.

9. Get to work!

You’ve put in the hard work, but I’ve got bad news — it’s only going to get harder. But most entrepreneurs will agree that the payoff of being your own boss, making your own hours, and working on projects that you’re passionate about will pay dividends for the rest of your life.

What are the types of small businesses?

The types of small business structures are sole proprietorships, partnerships, limited liability companies (LLCs), and corporations.

  • Sole Proprietorship — The simplest type of business structure is a sole proprietorship, which is also the easiest to start. As a sole proprietor, you are personally responsible for the business's liabilities and profits, and you have complete control over your business. If you are a solopreneur, you are automatically considered a sole proprietor.
  • Partnership — A partnership is a business model involving two or more individuals who agree to share the business‘s profits and liabilities. Each partner contributes to the business and shares the risks and rewards. It’s essential to have a partnership agreement that defines each partner's roles and responsibilities to ensure clarity and prevent potential misunderstandings.
  • Limited Liability Company (LLC) — An LLC, or limited liability company, is a common option for small businesses because it protects its owners by separating personal assets from the company's liabilities. To form an LLC, the business owner must file the required paperwork with the state.
  • Corporation — A corporation is an independent legal entity distinct from its owners. It provides limited liability protection to its shareholders, who are not held personally accountable for the company's debts. Corporations have formal requirements and often raise capital by issuing stocks or shares.

Which business type is best?

The best business type is a limited liability company (LLC). Operating as an LLC means that your personal assets are separate from your business assets. If your business goes bankrupt, your personal holdings won’t be affected. That said, it’s also one of the costlier types, requiring a fee paid to the state.

The easiest business type to start is a sole proprietorship. The main downside is that there’s no differentiation between you and your business.

It's crucial to seek advice from legal or accounting professionals to determine the best business structure based on your unique needs and objectives. Each structure has advantages, legal requirements, tax implications, and flexibility considerations.

How do I create a business idea?

To create a business idea, determine your skill set, work preferences, startup budget, and available resources. It’s important to strike the right balance between what you can feasibly offer and what you can feasibly afford in the short and long term.

We recommend starting with your skill set so that you can easily determine the niche in which you can effectively compete. For instance, if you have ample experience as a writer, you might consider starting a freelance writing business. But if you know you’d prefer to work with clients face-to-face, you might choose to start a ghostwriting business instead. That’s why it’s so important to take your work preferences into account, as well.

After that, take a look at your budget and determine the type of business you can start based on the resources at your disposal. For instance, you might not be able to afford a physical office or location, so a location-based business will likely not be a good fit. In that case, starting an online business is your best option.

What resources or tools can I use to refine and validate my business ideas during the brainstorming process?

Online market research tools like Google Trends, Keyword Planner, and SEMrush can provide insights into market demand, competition, and keyword trends related to your business niche. Industry reports and market analyses from reputable sources such as IBISWorld, Gartner, Statista, and industry-specific publications can offer valuable data and trends to inform your decision-making. Ensure you know the industry risk before embarking on your small business venture.

→ Download Now: Market Research Kit [Free Download]

Additionally, joining entrepreneurial communities, forums, and social media groups can provide opportunities to seek feedback, network with like-minded people, and gain insights from experienced entrepreneurs. Finally, consider conducting surveys or interviews with potential customers to gather feedback and validate your business concept before investing significant time and resources.

What are some of the most successful small businesses?

Every small business has the potential to be successful and profitable, provided it’s backed by a strong product-market fit and a robust business plan . These two elements are essential. Maybe postnatal services are one of the most successful small businesses to launch, but if you live in an area with declining population or a large elderly population, then that small business idea won’t yield a high return on investment.

Think carefully about the market where you’re launching your business, and you’ll be more than likely to see lasting success.

What are the top growing small businesses?

business plan for small business enterprise

How can I protect the copyright of my creations?

Though copyright protection is automatic when you create something original, taking additional steps to protect your work is a good idea. Here are a few essential tips:

  • Include copyright notices — Adding copyright notices on your creative works (e.g., “Copyright © [Year] [Your Business Name]”) helps deter potential infringers and informs others that your work is protected.
  • Register your work — Registering your work with the appropriate copyright office can provide additional legal advantages and may be necessary in certain situations to enforce your rights in court.
  • Consider licensing your work — Licensing allows you to permit others to use your work under specific conditions while still retaining your ownership rights. You can create licenses that determine how others can use your creations and even charge licensing fees.

Getting Started With Your Next Small Business Venture

Selecting a small business idea to work on is a personal decision. Money is important, but you’ll need more motivation than that to keep going.

Bounce ideas off your friends and family until you reach the perfect idea that works for your schedule, fulfills your life’s passion, and makes financial sense.

Don’t be afraid to ask for help throughout this process — and remember to have a little fun while you’re putting in the work.

Editor's note: This post was originally published in August 2020 and has been updated for comprehensiveness.

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63 Small Business Ideas to Start in 2024 We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

By Eve Gumpel Edited by Brittany Robins Mar 15, 2024

Opinions expressed by Entrepreneur contributors are their own.

Many people dream of starting their own business. Running an enterprise in your home, garage or on the go means you can take more control over your professional goals, set more ambitious financial targets and achieve a more desirable work-life balance.

But what if you're ready to start a business but don't know what type of services to provide? You've come to the right place if you need profitable business ideas. Below, find a detailed breakdown of 63 small business ideas — from financial services to physical labor and creative contracting — to help you chart a path forward.

Related: Want to Start a Simple Business That Helps the Planet? After 'One Night's Worth of Research,' He Started an Eco-Friendly Gig And Now Makes $200K a Year

Some of these opportunities require more experience or credentials than others. Some can be started from home for cheap, while others require dedicated office space and capital investment. To ensure you choose the right business venture for yourself, it's crucial to consider a few factors before you pursue a sole proprietorship.

How do you determine the best small business idea?

Consider your current skill set and credentials..

For instance, if you already have a CPA license, venturing out as a freelance accountant (as detailed below) would be a natural avenue to explore. If you have experience as a writer, you might consider editorial services, or if you've spent years working in the food and beverage industry, you could explore catering or becoming a personal chef.

As you explore your options, consider if you'll need to secure special licenses (for example, hairstylists and electricians) or if the work requires additional education and credentialing.

Determine the goals of your small business.

For some people, starting a small business means leaving their full-time gig and committing to the new endeavor. For others, a part-time business provides meaningful supplemental income and can be managed in addition to other work. Consider how much money you're hoping to earn from the business, how many clients or customers you'll need to be profitable and how many hours you'll need to work each week to make it feasible.

Think about capital costs, as well as growth: Will launching the business require the purchase of equipment or other serious financial investment? Do you plan to hire employees? Will you expand to multiple locations? At the outset, it's a good idea to create a formal business plan .

Study your location and identify what's most feasible there.

Finding customers and clients is essential to any small business, so conduct a market analysis before you open shop. For instance, your boat cleaning business will be significantly more successful if you live near a coast, and your side hustle as an interpreter will likely be more profitable if you live in a diverse community.

You should also research what businesses already exist. Is there a dearth of dependable landscapers in your market? Is there a glut of professional photographers in your town? Answering these questions will help you determine the viability of your idea.

Decide if you want to run a business online or in person.

The digital age has created many opportunities for entrepreneurs to run a business from behind a laptop, meaning their enterprise can go wherever they choose. That's not for everyone, though. If you want to run a brick-and-mortar shop at the heart of your community or are more comfortable interacting with customers and clients in person, launch a business that will allow you to achieve those goals.

Related: TV Shows All Entrepreneurs Should Be Watching

Financial and Business Service Ideas

1. accounting and tax services.

Experience, training or licensing may be needed

At some point, most people seek the advice of a good bookkeeper or accountant, whether to prepare for tax season, get advice for starting a business or simply plan for the future. If you're already a Certified Public Accountant, you can earn good money by going out on your own.

If you're not already trained as an accountant or licensed by the state you live in, you'll want to explore the recommended educational prerequisites and plan to obtain the appropriate credentials. Most tax preparation franchises offer courses, seminars and training to get you ready to work for them.

You'll also want to think about the types of services you'll provide:

  • Do you want to simply do bookkeeping for small businesses?
  • Or do you also want to prepare balance sheets, income statements and other financial reports?

Other specializations can include tax accounting — a huge area of potential work.

2. Business Consulting

Has expansion possibilities

With a consulting business, you can work with a wide range of businesses on a variety of business problems. You could help new entities get off the ground by creating business plans , conducting market research and organizing a management structure.

Depending on your level of experience, you could also help large organizations through difficult transitions and periods of restructuring or outline a successful exit strategy by providing executive-level advice and guidance on an array of matters core to the business' mission.

A good calendar app will likely come in handy as time-tracking is crucial to accurate billing.

3. Financial Planning and Advising

Financial advisors help millions of Americans save for things like retirement and college funds while also helping them grow their wealth through various investments. If your goal is to become a Certified Financial Planner (CFP), you'll have to complete coursework and ultimately pass an exam. This will earn you a certificate that shows potential clients you have expertise and credibility. Once you're certified, working as an independent financial advisor can provide a steady income.

4. Buying a Franchise

Some business experience needed

The benefits of buying a franchise are many: You'll have a proven business model, the market research is already done and the brand typically provides support to franchisees as part of the purchase. Plus, many franchises can be launched for less than $10,000, including:

  • Dream Vacations
  • Cruise Planners
  • Jazzercise Inc.

To learn more about how to buy and launch a franchise, read Entrepreneur's basics of buying a franchise business .

Related: Considering franchise ownership? Get started now to find your personalized list of franchises that match your lifestyle, interests and budget.

5. Notary Public Services

In most states, a notary public is a state officer who is authorized to witness and attest to the legalities of certain documents by stamping a seal and signing. Most states require that you pass an exam and a background check, but it costs very little to become a notary. You can generate significant income from notary work by charging fees for services such as loan-signing notarizations.

Manual Labor Business Ideas

6. general construction.

If you have experience working in construction, you may be ready to start your own handyman business and take on projects of your own. From building a fence to hanging drywall or framing an addition, many people need skilled laborers who can do quality work on time.

If you have a network of skilled people whose work you trust, you could also subcontract some of the construction and spend more time finding clients and growing your business. Check with your state to determine what permits and licenses you need to get started.

7. Landscaping

Put your green thumb to work. Most people want their yards tidied up in the spring, their lawns mowed in the summer, their leaves removed in the fall, their shrubs trimmed and their trees cared for. Your landscaping business could also offer irrigation services, including the installation and repair of sprinkler lines, as well as blowing them out before winter.

Garden work, such as planting annuals and perennials and vegetable garden preparation, can also be a lucrative business. There is plenty to do in the yard that has nothing to do with plants: stone wall restoration, fencing, artificial turf installation and more.

Read This: Start Your Own Lawn Care or Landscaping Business by The Staff of Entrepreneur Media and Cheryl Kimball | Amazon | eBooks.com | Barnes & Noble

8. House Painting

Regardless of the season, you can make good money with a residential painting business — inside and out. Before you begin offering services, you'll want to work with professional painters and learn the basics:

  • Masking a house
  • Laying a drop cloth
  • Choosing the appropriate paints and brushes for various indoor and outdoor climates

You'll also need to invest in some basic equipment — ladders, brushes, trays and more. Once you're set up, you can begin marketing your services to customers through a variety of online platforms with relatively low upfront costs.

9. Carpentry

Woodworking is in high demand these days, and if you're a talented carpenter, there are a variety of ways you can make money. Residential projects like cabinets, tables and shelves are often high on homeowners' lists and typically pay well. You can also make good money with boutique projects like gallery frames, hand-carved figurines and other work. In some cases, you can work for general contractors to frame doorways and support larger construction projects.

10. Electrical Work

Becoming an electrician is not easy — you must take classes, work as an apprentice and pass licensing exams before you can start your own business — but there's no shortage of work for electricians. Master electricians are always in demand for small and large projects, and you'll have the ability to hire apprentices, build a team and scale your business offerings.

11. Moving Services

When people move, they often want to hire someone to do the heavy lifting for them — literally. You can focus your work on local moves across town or to the town next door. As your business ramps up, you may also offer large-scale, long-distance moving services if you have the personnel and equipment to accommodate it. Advertise around town to convince the locals to let you take care of their move, provide excellent customer service and watch your business grow.

Read This: Start Your Own Freelance Writing Business and More by Entrepreneur Press and George Sheldon | Amazon | eBooks.com | Barnes & Noble

Creative Work Business Ideas

12. content and editorial contracting.

Almost every business or organization needs good writers and editors, and if you have the skills to go out on your own, you'll likely find a bevy of work. From copyediting to developmental editing, ghostwriting and digital content production, freelance writers and editors can find clients in a host of industries, including marketing, communications, journalism and book publishing. To get started, you'll need to create a portfolio of work that exemplifies your skills for writing, content creation and/or editing–this will help you build relationships with potential clients.

13. Graphic Design

Have an eye for design? Logos, fliers, newsletters, information sheets and advertisements are just a few of the types of design materials that businesses hire independent designers to create for them. Websites and online advertising need graphic design services as well. You can offer clients a suite of services to take their project from beginning to end, including coordinating with content creators and print shops and getting products ready to mail and present.

Read This: Start Your Own Graphic Design Business by Entrepreneur Press and George Sheldon | Amazon | eBooks.com | Barnes & Noble

14. Web Development

Many in-person and online courses exist to teach you the language of coding and website creation. With some specialized training, you can master the basics of building a website from scratch — a service you can offer to many small businesses, whether they're looking for an ecommerce platform or just a landing page to describe their services. You may also find clients who will hire you to not only design their website but manage their online presence on a day-to-day basis.

15. Marketing or Public Relations Agency

Every business has a story to tell, but not everyone has the know-how to get their message into the world. With your marketing or public relations agency, you can help businesses identify new audiences, craft messages that resonate with new customers and produce newsletters and other products — potentially winning the media's interest along the way. You'll want experience working in this field before you set out on your own, as potential clients will want to hire someone who understands the world of marketing and public relations.

Read This: Start Your Own Consulting Business by Entrepreneur Press and Eileen F. Sandlin | Amazon | eBooks.com | Barnes & Noble

16. Photography

Independent photographers can run successful businesses with one or more specialties. You can offer:

  • Portraits or senior pictures
  • Wedding photography
  • Editorial shots for newspapers or magazines

To get your photography business off the ground, you'll want to create an online portfolio of your work so potential clients can see your style and inquire with you. Being active on social media platforms is also a great strategy for growing your brand.

Read This: Start Your Own Photography Business by Entrepreneur Press and Charlene Davis | Amazon | eBooks.com | Barnes & Noble

17. Videography

If you can do quality work behind a camera and edit footage well, there are plenty of opportunities for videography work, from creating brand videos for organizations to filming events, weddings and interviews. Your clients could include outdoor brands, small nonprofits and big corporations, but you'll want to have some filming and editing training and experience creating quality content before you launch your business.

18. Audio Editing

Audio storytelling is a growing industry, with countless podcasts being streamed daily by listeners all over the world. If you have experience recording and editing audio, you could shop your services to media brands, businesses or individuals who might want to launch their own podcasts. And who knows? Maybe you can use your skills to launch and monetize a podcast of your own.

19. Social Media Management

Some experience needed

Although many businesses want to enhance their social media presence, they often don't have the skills or internal bandwidth to grow their following and post engaging content.

If you're skilled at brainstorming content plans and writing snappy copy — and you already spend many hours on social media — it might be worth launching your own social media marketing enterprise. Clients might have you create a content marketing plan, monitor and reply to comments and report growth statistics monthly.

If making art is already your hobby, you might be able to turn it into a profitable business. You can sell your work on sites like Etsy, enter your work in shows or ink contracts with clients who need illustrators or custom art as part of their brand assets. Other potential art business offerings include creating portraits, painting murals and teaching art classes.

21. Music Lessons

Turn down the volume and listen up: Your music skills could be in high demand. There are a few ways to approach running your own music business. You can be mobile and teach in your clients' homes or run it out of your own space (a separate building or designated area of your home).

Some people teach music lessons online by recording lessons on YouTube and offering subscriptions. To get started, try connecting with local music schools for part-time gigs. This will allow you to see if you like it and help you build a reputation with potential clients.

Related: 10 Essential Tips For a Long and Lucrative Music Career

Repair and Maintenance Business Ideas

22. mechanic shop.

If you've spent years working on your vehicles and know your way around an engine, it could be time to offer your services to customers. Depending on where you live, you may not need to obtain a mechanics license, but taking some formal classes and earning a certification will help build trust with customers.

Many shops require licensing before hiring mechanics, so if you're looking to get some experience before launching your own business, you'll likely want to take some classes.

23. Appliance Repair

Every household has several appliances — from refrigerators to dishwashers to dryers — and appliances tend to break down, so appliance repair is one of the best business ideas for any area. You can work on your own or contract with appliance stores to cover their warranty service calls — or some of each.

Start slow and build your customer base on recommendations and referrals from work well done. You could also develop relationships with contractors to be the go-to person to install appliances in newly constructed houses.

24. Bicycle Repair

Almost every bike needs a good tune-up. This business tends to be seasonal in many parts of the country, but you can find ways around that. If you have the space, you could offer to store people's bicycles during the winter after you do a tune-up and any needed repairs on them.

And if you keep Saturday shop hours, you could make your shop a meeting place for cycling enthusiasts. If you live in a bike-oriented place, you may be able to purchase and sell used bikes, making some money as a retailer on top of your repair business.

25. Boat Cleaning

Boats hauled out of the water for the winter or even just for mid-season repairs will need their hulls cleaned. Depending on the type of boat, it might also be time for a major cleaning of everything else—the decks, the sleeping quarters, the head and the holds.

Start by advertising on Nextdoor, Craigslist or Facebook Marketplace, reaching out to homes with boats sitting in their yard, or marketing your services to a local marina.

26. Car Cleaning & Detailing

Making a car shine inside and out isn't easy work, which is why many people don't want to do it themselves. Plus, because drive-thru car washes don't clean every corner, there's a market for car cleaning and detailing across the country. With a little investment in materials (soaps, scrubs, hoses, vacuums, etc.), you could make house calls or rent a garage space where customers can drop off their vehicles.

27. Electronics Repair

Whether it's a laptop, a television, a tablet or a specialized radio, if you're handy with circuit boards, you could run a profitable business for customers whose electronics are on the fritz. You'll want to run the business out of your home or a storefront so people can bring equipment directly to you. Not unlike other repair shops, your business may evolve to the point where you're buying used electronics and selling them to your customers.

28. Furniture Restoration

If you have a knack for sewing and woodwork, upholstery and restoration might be a natural business idea. Many books and online videos can be helpful as you learn the trade, but nothing will be as helpful as finding some discarded furniture and tearing it apart before restuffing and constructing it.

Often, furniture in need of upholstering will also require repairs—sanding, staining, or reinforcing damaged areas. Much of this work is relatively minor (you don't have to be a carpenter) and can add significant upsell value to your services.

Read This: Spruce: A Step-by-Step Guide to Upholstery and Design by Amanda Brown | Amazon | eBooks.com | Barnes & Noble

29. Rug Cleaning

Most people don't have the time or space to do more for their rugs than a basic vacuum. As a rug cleaner, you will need to learn how to work with all kinds of carpet fabrics, from synthetic to wool. You should also decide whether you will take on valuable antique rugs and family heirlooms. If you do, you should consider getting specialized training in handling and properly cleaning these carpets.

Learn how to get tough stains and odors out of carpets — such as dog and cat odors — and customers will seek your services out. You'll need a dedicated space for people to drop off their rugs, so plan for that as you set up your business.

30. Jewelry Making and Repair

There are many different ways of getting into the jewelry business and different types of materials you can work with. Manipulating metal will require specific tools since you need to heat the metal and use tools to cut and engrave, but you'll likely also work with glass, gemstones, and maybe even wood. The wider the variety of materials you can work with, , the broader the range of repair services you can provide to your customers, including stone polishing and setting.

Read This: Start Your Own Fashion Accessories Business by Entrepreneur Press and Eileen F. Sandlin | Amazon | eBooks.com | Barnes & Noble

Property and Real Estate Business Ideas

31. real estate.

Every community needs trusted real estate agents. Whether your clients are buying or selling property — or just seeking real estate advice — there are many opportunities to launch your own business. But, first, you'll need to become a licensed agent, and the requirements vary by state. Typically, you'll have to complete coursework and pass an exam. Once you've done that, you can start offering services and building your business from scratch.

32. Property Management

Many people manage properties as a side hustle. Maybe you have a vacation home that you use for short-term rentals or perhaps you have an additional property with a long-term lease. If you want to dive in full-time, you can acquire multiple properties and be a full-time landlord. In the case of rental units, your job will be to make sure the property is running smoothly, ensure tenants are paying rent and honoring their lease terms, and be available in case of any issues. You can also contract with individual property owners to serve as their property manager, lightening their load by taking care of the landlord duties for them.

33. Cleaning Service

No experience needed

There are many directions you can take this small business idea. If you want to work during hours when no one else does, you can focus your cleaning business on office clients. You can provide cleaning services to retail businesses and keep your customers within one or two blocks. Restaurants need daily thorough cleaning and can also be a great source of steady clients. But, if you're more interested in house cleaning, you can start with a small number of clients, and new customers will likely emerge via word of mouth.

Read This: Start Your Own Cleaning Service by Entrepreneur Press and Jacquelyn Lynn | Amazon | eBooks.com | Barnes & Noble

34. Professional Organizing

Spatial planning is not everyone's strength. If it's yours, you can make good money as a professional organizer for individuals and businesses. For individuals, you can choose either to do the organizing work — maybe a kids' playroom or a cluttered garage — or consult with the homeowner to help them better organize themselves.

Businesses, too, don't always know how to organize their office and maximize the efficiency of their spaces. You can consult on ways to better arrange furniture, desks, conference areas, stockrooms and more.

35. Home Inspection

To be a successful inspector, first establish contacts with real estate agents who can recommend your services to customers. Home inspection can be an incredibly competitive market so you will need to constantly update your education and knowledge. For instance, Builders are constantly introducing new materials. If you only know about wood decks, you will not know how to inspect and assess the new materials on the market, such as composites that look like real wood. Also, stay apprised of all safety updates regarding materials and problems with things like off-gassing, carbon monoxide production and other chemical hazards.

Read This: Start Your Own Home Inspection Service by Entrepreneur Press | Amazon | eBooks.com | Barnes & Noble

36. Home Energy Auditing

Homeowners are always looking for ways to save on their utility bills. With some specialized training, you can help by conducting an audit of their homes and calculating how much they might save on heating, cooling and electrical use by implementing new technology or upgraded appliances.

To grow your business, you can work directly with vendors to refer upgrades or gain a certification and learn how to do electrical work like installing solar panels and heat pumps yourself.

Read This: Toward a Zero Energy Home: A Complete Guide to Energy Self-Sufficiency at Home by David Johnston and Scott Gibson | Amazon | Barnes & Noble

37. Interior Decorating and Design

If you have an eye for design, market your interior decorating talents to building contractors. People purchasing new homes can often be overwhelmed with choices and possibilities. Create questionnaires for each major element and room in the house:

  • How will the homeowner use the home?
  • Are there children?

Depending on how involved your client wants to be, you can also help them purchase furniture, art, plants and more. You can also work with businesses, such as hotels and restaurants, to design their spaces.

Planning, Training and Coaching Business Ideas

38. event planning.

There are a variety of ways to launch an event-planning business, particularly if you have a professional background in planning large gatherings. First, you'll want to hone in on your niche, some of which include:

  • Private parties at people's homes
  • Kids birthday parties
  • Corporate events

If you work with businesses, you must visit every potential event location you plan to work with. Tour each site and learn what's available, including capacity, AV equipment, chairs and tables and more. If you can nail a big party as an event planner, new clients will seek you out.

Read This: Start Your Own Event Planning Business by The Staff at Entrepreneur Media and Cheryl Kimball | Amazon | eBooks.com | Barnes & Noble

39. Wedding Planning

You will need to be up-to-date on wedding trends, dress styles, popular colors — and almost every other facet of the wedding industry. Offer your customers an à la carte menu of services, from helping them choose flowers, a wedding gown and bridesmaid dresses to picking the venue and hiring the caterer.

Before you open your business, visit area wedding shops and see what kinds of services they provide. Wedding planners need to know every business detail to assure couples that they are in the right hands.

40. Vacation Planning

Some people take great joy in planning their vacations. However, if you're an experienced traveler and know how to save people money, you can still be very much in demand as a vacation planner for individuals or large groups. You can coordinate hotel and flight bookings, arrange transportation, provide daily itineraries and help your clients re-book in case of unforeseen travel crises. There's typically no required certification for this work, but there are courses you can take that will put you and your clients at ease.

41. Private Coaching

Active children and adults alike often seek athletic instruction beyond what they've learned in group formats. If you're highly skilled in an athletic discipline, you can help take athletes to the next level.

Common business options include:

  • Baseball pitching

In terms of qualifications, you should already have some coaching experience and be able to offer high-level instruction. Depending on the community where you're coaching, you may need to have a license to run your business or a certification to use public amenities, like tennis courts, for profit.

42. Personal Training

Many people are looking to improve their overall fitness, and working with a personal trainer is one way to achieve their goals. To get started, you'll need to obtain a certification — especially if you're working with a gym — which will help your clients trust that you know what you're doing and can help them avoid injury. You can advertise your business at gyms and other public places, and having a strong social media and web presence is always helpful.

43. Nutritional Advising

With so many different dieting trends and supplements in the world, a nutritionist can help people better understand the landscape of healthy eating and living. Although nutritionists don't offer medical nutritional counseling or treat illnesses (as a dietitian does), there is still a wide market for the work.

First, determine what kind of nutrition service you want to provide — pediatric, sports, holistic or something else — and then work toward credentialing. At a minimum, you'll need to research the laws for becoming certified in your state and begin taking prerequisite courses to help you become licensed.

44. Life Coaching

Life coaching has exploded in popularity over the past decade, as many people are looking to recreate or realign their personal goals. Life coaches do not provide clinical mental healthcare (a therapist does), but they help people create and use tools to move closer to their ultimate goals. To become a life coach, you'll first want to determine what kind of client you're looking for:

  • People with professional hurdles to clear
  • Folks struggling with romantic endeavors
  • Busy entrepreneurs looking to reclaim work/life balance

You don't technically need certification, though many practitioners take courses and have credentials.

45. Career Coaching

Career coaches help people navigate professional transitions, establish business goals and make the most of their skills. As a career coach, you might help people write cover letters and resumes, find new opportunities, establish business plans and success strategies or hone their niche in a crowded market.

Your background and specialty will determine what clientele you should work with:

  • Recent graduates
  • People looking to start second careers
  • Someone who has been out of the workforce for years

Although there is no standard license or certification, many career coaches have earned credentials or successful careers of their own.

46. Tutoring

If you have a background in education, you can make significant supplemental income — or launch a full-fledged business — by offering tutoring services. Start by choosing the subject area that best fits your strengths. For instance, if you're a professional writer or English teacher, you could offer essay writing help. If you're skilled in math and sciences, you could help high schoolers with algebra or precalculus.

You don't have to be a licensed teacher to offer tutoring services, but being a subject matter expert will make it easier to sell your services to potential customers.

Hospitality Business Ideas

47. private chef service.

If you have experience working in restaurants or other areas of the food and beverage industry, you could tap into the growing private chef market. Whether potential customers are looking to accommodate specific dietary needs or an intimate event with friends, a positive experience should lead to client testimonials and referrals to help you grow your business.

You'll want to make sure you have proper training — either via work experience or formal courses — because your reputation is on the line with every dish you create.

48. Bed and Breakfast / Airbnb

Do you have a room that has its own bathroom and is private from the rest of the living space? Or do you own a property that could function as a small lodging establishment near a tourist area, sports stadium or large venue? Maybe you own a charming home in the country. If so, turn your property into a bed and breakfast or Airbnb rental and welcome guests into a home away from home.

Read This: Start Your Own Bed and Breakfast by Entrepreneur Press and Cheryl Kimball | Amazon | eBooks.com | Barnes & Noble

49. Catering

Are you experienced with managing large-scale food operations? Consider branching out into catering to serve large events like weddings and corporate banquets. You'll need to make sure you have strong project- and personnel-management skills, because catering requires you to lead a team and deliver exceptional service for clients. You'll also need to obtain the proper licensing from the state in which you operate, similar to the requirements for opening a restaurant.

50. Food Truck

Do you want to deliver a specific type of cuisine to the masses without running an entire restaurant? Build (or purchase) a food truck and take your product on the go. You'll have to obtain appropriate operating licenses, but once you've checked those boxes, you can start working at festivals, breweries and other community events. As your reputation grows, you'll likely book business by word-of-mouth.

51. Brewery

Have you always wanted to run your own brewery? Maybe you've already been experimenting with brewing at home.? If so, opening a brewery could be an option. But first, you'll want to pursue training in brewing sciences and work as an apprentice to someone who knows the craft well. From there, you'll need to conduct a competitive market analysis to make sure there's room for another brewery in your area.

Other Small Business Ideas

52. dog walking.

If you have a flexible schedule and can make multiple house calls, you can generate significant revenue as a dog walker. Dog walkers take pooches out for their daily constitutional one or more times a day, individually or in small groups.

In some cities, like New York, dog walking alone can be a booming business. But, it's more common for dog walkers to offer additional services, including playing with and feeding pets, bringing in newspapers and mail and turning lights on and off.

Read This: Start Your Own Pet Business and More by Entrepreneur Press and Eileen F. Sandlin | Amazon | eBooks.com | Barnes & Noble

53. Pet Sitting or Boarding

Most people leave behind their pets when they travel. Although big daycare shelters exist, you can make decent money by offering a more personal pet-sitting service — either by staying at someone's house while they're out of town or by hosting their animal at your place.

Starting a pet-sitting service requires almost nothing in startup costs. Your list of credentials should probably include personal pet ownership — if not currently, at least in the past — and other pet-related experience, including referrals from pet owners whose pets you have taken care of before.

Read This: Start Your Own Pet Sitting Business and More by Entrepreneur Press and Cheryl Kimball | Amazon | eBooks.com | Barnes & Noble

54. Pet Grooming

Most animals need a bath or fresh cut from time to time. Most pet owners aren't equipped to do a full grooming themselves. This means there's a target market for professional groomers who do house calls or have a space where people can drop their pets for a few hours.

There are no required certifications, but most groomers begin by taking courses, which are widely available in most states.

55. At-Home Daycare

Childcare needs continue to soar in the United States, and many people prefer for their child to be cared for in a home environment as opposed to a more institutional setting. These factors make the market ripe for a home-based childcare business. The regulations for a home-based child care vary by state, so you'll need to pursue appropriate certifications and training depending on where you live.

Read This: Start Your Own Child-Care Service by The Staff of Entrepreneur Media and Jacquelyn Lynn | Amazon | eBooks.com | Barnes & Noble

56. Making Gift Baskets

Finding a niche is the best way to start out in the gift basket business. Are you a dog-lover, horse enthusiast or exercise guru who could put together baskets that hold the things that people with this interest would like?

Do you already create a product that a gift basket could be built around?

You could create custom, place-based gift baskets that could be shipped across the country or sold in a local store, or you can collaborate with local makers to get your business idea off the ground.

57. Hair Styling / Barber Shop

Styling hair or working as a barber is a popular business idea that can be lucrative if you have the right skills and online presence. Typically, a home-based hairstylist business or barber shop would be started by someone with a cosmetology career who wants to go out on their own. If you don't have experience, you can take courses and sharpen your skills by working in someone else's shop. You'll need to obtain the appropriate licenses before you can launch your own business.

58. Nail Technician

If you'd like to offer professional nail styling to clients, most states require that you complete cosmetology school — the number of hours varies depending on where you live. It can be smart to work with someone else before opening your own shop so you learn the skills and techniques you need to be successful.

Once you've completed these steps, you can run your own small business from home or a dedicated storefront.

59. Massage Therapist

Massage therapy can be a successful business, but you must have the proper education and training to not cause injury to your clients. At a minimum, you will want to become certified, which will help you practice safely and ultimately market your qualifications.

Certification courses cover not only human anatomy and physiology and the ways massage affects both, but also how to establish your own successful massage business.

60. Storage Facility

People tend to acquire more things than they can reasonably store in their homes. If you have land, you could make meaningful income by storing large items like recreational vehicles, boats, trailers and campers. Or, if you want to dive deeper into the self-storage business, you could consider opening a storage facility, which would require an increase in overhead costs, appropriate licensing and market analysis.

61. Independent Car Service / Ride-Sharing Driver

Driving experience needed

If you drive for companies like Uber and Lyft, you lose a percentage of your wage to the company. However, there are still market demands for private drivers. If you have a reliable vehicle — or can afford to manage a fleet and other drivers — you can cater to high-end clients not interested in using ride-share apps for their transportation needs.

Newer peer-to-peer car rental services like Turo (think Airbnb for cars) also allow potential business owners to rent out their vehicles to generate incremental income when not in use.

62. Online Reselling Business

Do you have items lurking around your household that you could sell? Or are you scouring Craigslist, eBay, Facebook Marketplace and thrift stores for deals on items you could flip?Here's a relatively straightforward online business idea: Auction or sell the items you find on one of online marketplaces.

Reselling products online can provide a major source of supplemental income, especially if you're willing to refurbish items and sell them at a higher rate. Anyone can get into this type of business as long as they're willing to hustle.

63. Interpreting or Translating Services

In communities with international populations, dependable interpreters and translators are extremely valuable. If you already speak multiple languages, you could earn extra income as an interpreter if you pursue a certification, which typically involves about 40 hours of training.

From there, you can determine what type of translation service clients you're seeking: business professionals, government officials, folks who need documents translated and more.

How to Get Started

Addressing these foundational "business checklist" elements early on can set a strong course for growth and operational efficiency for your entrepreneurial endeavor.

1. Create a Business Plan

Create a detailed business plan outlining your business goals, strategies for achieving them, market analysis, operational structure and financial projections. This document is crucial for guiding your strategy and securing business loans.

2. Decide on Legal Structure

Choose the appropriate legal structure for your business (e.g., sole proprietorship, LLC, partnership, corporation), and register your business according to local laws.

Your chosen business structure affects your taxes, liability and business operations, so consult an attorney and a certified accountant before finalizing your decision.

3. Keep Finances Separate

Set up a robust system for managing your finances, including budgeting, bookkeeping and financial forecasting. Consider your startup costs, ongoing expenses and how you will fund your business idea.

Keeping personal and business finances separate is also highly advisable.

  • Open a business bank account and use it for all business-related transactions.
  • Obtain a business credit card for company expenses.
  • Pay yourself a salary from your business account, which then goes into your personal account, rather than directly using business funds for personal expenses.
  • Keep all receipts and document all financial transactions meticulously.

4. Plan Operational Needs

Outline your business' operational needs, including staffing, location, equipment, technology and software needs. Consider how you will efficiently manage the production of goods or delivery of services.

5. Develop a Brand and Marketing Strategy

If through social media platforms, affiliate marketing or search engine optimization, consider how you will establish a strong brand identity and develop a marketing plan to reach your target audience.

This should include your branding elements (logo, color scheme) and your strategies for content creation, promotion and advertising.

6. Operate Within the Law

Ensure you know and comply with all relevant city and state laws, regulations and industry standards. This includes obtaining necessary licenses and permits, understanding labor laws if hiring employees and ensuring data protection and privacy.

7. Build a Support Network

Support networks can provide invaluable advice, feedback and connections. Build a network of mentors, advisors and fellow entrepreneurs.

This network might be close friends, former colleagues or paid mastermind groups.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

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business plan for small business enterprise

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100 Free Sample Business Plan Templates for Entrepreneurs and Small Businesses

business plan for small business enterprise

Looking for free sample business plan templates? You’ll find plenty here. For FREE! 🙂

It’s one thing to have brilliant business ideas or be keen to explore interesting business opportunities . But until you have a good business plan, you may never be taken seriously.

The biggest problem most entrepreneurs have with writing a business plan is that they don’t know where or how to start.

If you’re one of those who’s looking for a simple, effortless and straightforward way to write a great business plan, today’s your lucky day!

This article contains a long list of free sample business plan templates that will give you the easy start you really need to write your own business plan. Just look for a sample that suits your business and tweak it until it’s yours!

Copy, edit and use; it’s that easy!

In my experience, a business plan is not always the long, complex and scary document you think it is. Depending on your target audience (banks, investors, business plan competition), a business plan can be as simple or complex as you want it.

The list below covers a wide range of businesses. Whether you’re planning for a night club, used car sales, wedding planning or child day care services , you’ll find a business plan sample for any kind of business you can think of.

If in the end, you don’t find a sample plan for the business you want, visit the 500+ Business Plan Samples to see more.

— — — — — —

Your journey starts here; just scroll down the page to see all the plan titles and a summary of the businesses. When you find a sample you like, click on the ‘ Read Full Business Plan ’ link to view the full plan on our affiliate site.

1.    Night Club Business Plan

The Spot is a new night club that will focus on attracting the students of State University, with a student population that exceeds 22,000 and growing by 15% each year. The night club will be located one block away from the main campus. Read Full Business Plan  

2.    Hair & Beauty Salon Business Plan

Trend Setters is a full-service beauty salon dedicated to consistently providing high customer satisfaction by rendering excellent service, quality products, and furnishing an enjoyable atmosphere at an acceptable price, value and relationship.  Read Full Business Plan

3.    Spa Health Club Business Plan

Visions (VS) is a socially and environmentally conscious health club that is concerned not only with physical beauty but also with mental well being. It is a health club with environmental and social concerns that sets it apart from other clubs; all products used are plant safe and cruelty free.  Read Full Business Plan   

4.    Bed and Breakfast Hotel Business Plan

The long-term goal of Coach House Bed and Breakfast (Coach House) is to become the best choice on Tybee Island, Georgia for temporary lodging by creating a differentiated experience capitalizing on personal service, the historical nature of the Coach House building, and its unique location in one of the most attractive parts of the Old South.  Read Full Business Plan  

5.    Plumbing Business Plan

Water Tubes Plumbing is a plumbing company that has chosen residential new homes as its preferred niche. Water Tubes will be able to handle any service request for plumbing of volume home builds or custom new homes.  Read Full Business Plan  

6.    Painting Contractors Business Plan

Barnum Painters will provide top-quality interior and exterior residential and commercial painting services. The principal officers of Barnum Painters believe that most companies in this industry suffer two major problems : poor scheduling of job projects and poor retention of quality employees. We intend to change the way these are done and excel in both areas.  Read Full Business Plan 

7.    Home Interior Design Business Plan

Hamlin and Park Design will offers a wide range of interior design services to meet any client’s needs in our business area. Our services will include : On-site consultations; Project survey & analysis; Space planning & furniture arrangement; Design concepts; Finishes & furnishings; Custom designs; Purchasing, delivery, & installation; Project coordination & management.  Read Full Business Plan  

8.    Furniture Manufacturer Business Plan

Trestle Creek Cabinets will be formed as a cabinet company specializing in custom cabinets for the high-end residential, resort, and commercial market. Its founders have extensive experience in the construction and cabinet industry.  Read Full Business Plan  

9.    Equipment Rental Sales Business Plan

Equipment Rental, Inc. (ER) is a company that sells and rents heavy equipment such as bulldozers, backhoes, excavators, and trenchers as well as small home use and construction equipment such as tillers, augers, and chain saws.  Read Full Business Plan 

10.    Building Construction Business Plan

Concrete Installation LLC plans to become the leading provider of concrete formwork services in the area. This means always having the best and most efficient facilities, processes, and people. Read Full Business Plan  

business plan for small business enterprise

11.    Construction Repair Business Plan

HodgePodge Sealcoating Company is a service provider that offers crack filling and sealcoating to residential customers. Sealcoating protects asphalt driveways by filling the cracks and coating the surface of the driveway, protecting it against the weather.  Read Full Business Plan

12.    Computer Consulting Business Plan

Calico Computer Consulting shall provide fast and reliable technical assistance to small office computer users. The keys to success for CCC are marketing and networking, responsiveness, quality, and generating repeat customers. The initial primary service offered will be hourly technical aid, although retainer contracts and projects will be considered in the future growth.  Read Full Business Plan   

13.    Wedding Consultant Business Plan

TLC Wedding Consultants is a full service company that provides complete consulting services for weddings , holy unions and anniversaries. Our services include weddings, honeymoons, receptions, anniversary consultations, budget planning, answers to etiquette questions, as well as full-service referrals to florists, hair stylists, entertainers, musicians, etc.  Read Full Business Plan  

14.    Business Consulting Business Plan

Growth Management and Strategies (GMS) is an ambitious innovative new company that is attempting to turn the small business consulting business on its head. With an experienced consultant at the helm as President, GMS intends to grow at more than 50 percent per year through solid customer service, a great sales plan, proven competitive strategies, and a group of people that bring dynamic energy to the company and the sales process.  Read Full Business Plan  

15.    Seminar & Training Business Plan

Advanced Linguistic Pontificators is a leading seminar and training program company led by a best-selling author. Advanced Linguistic Pontificators will be targeting medium- and large-size companies and corporations. Pontificators will quickly reach profitability and achieve $79,000 of net profit by Year Two.  Read Full Business Plan 

16.    Marketing Strategy Consultant Business Plan

The Cambridge Strategy Group (CSG) , is dedicated to providing marketing and management consulting services to small and emerging businesses looking for opportunities to increase their potential for success. Unlike traditional management consulting firms that focus on analyzing problems for large customers, CSG works exclusively with small business clients to develop concrete, practical, short-term action plans that will start moving their businesses in the right direction.  Read Full Business Plan

17.    Day Care Business Plan

Safe Kids Child Care is a start-up organization that provides day care services to families living in the surburbs of a large city. This mid-sized child care facility serves children from three months to six years of age. Safe Kids’s services are safe and secure, providing the parents with an excellent place where their children can be taken care of.  Read Full Business Plan

18.    Child Care Business Plan

The Toddler Warehouse is a full-service child care/development facility that cares for toddlers from age three to five. The Toddler Warehouse will be concentrating on the upper end of the market: which is made up of double-income professional parents.  Read Full Business Plan 

19.    Diaper Manufacturer Business Plan

Baby Nappies World plans to enter and penetrate the baby nappies and sanitary pads market. Baby Nappies World is poised to take advantage of the impressive growth rate and minimal local competition in this market. It will have a dedicated and experienced staff, excellent order procurement, and effective management and marketing.  Read Full Business Plan

20.    Movie Theater Business Plan

The Falls River Theatre will provide the residents of Falls River with a long-awaited, hometown movie theatre. The films shown will be second run releases of the most popular movies in two target markets: families and young adults.  Read Full Business Plan 

21.    Parenting Centre Business Plan

A Mother’s Place is a new company targeted to open in downtown Santa Cruz. We will provide a family-friendly environment with high quality customer service to meet the daily emotional, physical and social well-being needs of mothers, young children and other family members. Read Full Business Plan

22.    Recreation Center Business Plan

Play Time for Kids has identified the family entertainment industry as its primary interest and the company has focused its efforts on the development of one or more family entertainment centers (FEC) to provide quality family entertainment activities to the communities in the Our County, Big City area.  Read Full Business Plan

23.    Tutoring Service Business Plan

Bryan’s Tutoring Service offers a wide range of academic subjects. Sessions can be set up as private or students may form groups for tutoring. Private sessions offer intense individual assistance, but groups sessions can also be beneficial with decreased economic costs and the use of team-based approach that the business program encourages. Read Full Business Plan 

24.    Educational Software Business Plan

Third Degree I.D. designs, develops, and markets instructional products and services for the corporate, education , government, and healthcare e-learning industries. It provides a core deliverable of programs, courses, and learning objects for the distance education, distributed learning, and e-learning markets.  Read Full Business Plan  

25.    Driving School Business Plan

Markam Driving School (MDS) offers a wide range of driver services. It is ultimately the goal of the company to be a one-stop facility for all driver needs, including registration, licensing, etc., but at this time Markam mainly offers private and commercial driver education in the Seattle, WA area. MDS is positioned as a low-cost facility with excellent service. Read Full Business Plan  

26.    Computer Software Business Plan

FoodFun Lifeskills Instructional Software (FoodFun LIS) is a start-up organization whose vision is to create the finest education/entertainment software for non-reading individuals with developmental disabilities. The software product is designed and created for the special education industry. It will be constructive by teaching certain lifeskills and will be fun to use, encouraging the student to use it as often as possible.  Read Full Business Plan  

27.    Teachers Employment Agency Business Plan

Teacherafterschooljobs.com is a new job search website that is designed to provide teachers with part-time or seasonal employment, supplementing their current income. The site will be effective in matching educated, mature, responsible educators with employers in need of their part-time or summer assistance. Read Full Business Plan  

28.    Agriculture Farm Business Plan

Botanical Bounty is working hard to become a leading producer of botanical plants for the natural supplement industry as well as plant nurseries. By leveraging a well thought-out business plan executed by a skilled management team, Botanical Bounty will generate over $216,000 in sales in the next three years.  Read Full Business Plan  

29.    Agriculture Fruit Farm Business Plan

Farmers Group is a company whose mission is to provide high quality, nutritional, and flavourful vegetables and strawberries for consumption in both near and remote areas. Additionally, the company will provide high quality planting materials for use nationwide.  Read Full Business Plan 

30.    Coffee Export Business Plan

Silvera & Sons prepares green Arabica coffee beans grown in Brazil for exportation to American specialty roasters and sells to wholesalers on the Brazilian market. Our coffee stands out from the competition. We prepare the top five percent, in terms of quality standards, of all Arabica beans on the market. Our customers seek this product as it provides them with a point of differentiation to specialty roasters. Read Full Business Plan  

31.    Wholesale Juice Business Plan

Oasis Juice is planning to expand its operation to include distribution to stores within the entire state.  Owner funding and internally generated cash flow will enable most of the expansion plans.   The company will also secure a $100,000 short-term loan.  Sales projections for the next three years are based on current sales success with the target customer base.  This plan will result in sales revenues growing to $1.2 million by Year 2.  Read Full Business Plan  

32.    Feed and Farm Supply Business Plan

Latheethen Feeds , Inc. is a well-established custom feed store. The company is engaged in the production of custom livestock feeds , bird feed, deer feed, and other animal products in relation to livestock animals, pets, etc. Latheethen Feeds, Inc. has recently expanded its production facility (custom mill) and is well-positioned to market its workroom production beyond its present client base.  Read Full Business Plan 

33.    Workout Gym Business Plan

The Mountain Brook Fitness Center is a thriving business-person’s club but is also one of the only family-focused clubs in the Monroe area. Fifty percent of our members are under the age of 45 and have young children. Currently, the center has 900 members. A center membership is $800 a year. The Mountain Brook Fitness Center wants to add an additional 300 members with families over the next three years.  Read Full Business Plan  

34.    Fitness Equipment Business Plan

Circuit Fitness Importing is a start-up business that has become the exclusive importer of the Wega Corporation’s innovative Esercitazione Diritta (Exercise Standing) fitness equipment. Circuit Fitness Importing is poised to receive the exclusive license to sell this patented equipment, already very popular in Europe, in the U.S.A.  Read Full Business Plan  

35.    Martial Arts School Business Plan

Cents and Sensibility will be a value-priced taekwondo martial arts school serving its customers in our community by providing several programs for a variety of purposes, ranging from basic martial arts, to self defense, to esteem and life skills building, and more.  Cents and Sensibility Martial Arts School plans to enhance its programs as it expands, developing new programs to ensure the students have as much access to the different aspects of Songahm Taekwondo as possible.  Read Full Business Plan 

36.    Physical Fitness Gym Business Plan

Ladies Only Fitness is a women-only health club that creates a personalized environment for women to pursue their fitness goals.  We have the best equipment and the best training program in this arena. We prepare our clients for success because we have the best weight-management program.  Positive Lifestyle Systems is a truly responsible and effective weight-management program. We offer this program with confidence. It is unbeatable.  Read Full Business Plan  

37.    Wholesale Bicycle Distributor Business Plan

Wheelie Deals is a wholesale distributor that serves the retail bicycle industry.  Wheelie Deals will carve out a focused niche within this industry, providing closeouts, last-year models, and fairly-used bicycles.  Currently, most of the large wholesalers will occasionally have a closeout to offer, however, the availability of special deals is spotty.  Wheelie Deals will quickly become the #1 source to provide retail shops with above average margins. Read Full Business Plan  

38.    Clothing Manufacturer Business Plan

New Look is a recent start-up manufacturer of an upscale clothing line targeted at males between the ages of 20 and 40. New Look not only develops the clothing line , but supports it with advertising and promotion campaigns. The company plans to strengthen its partnership with retailers by developing brand awareness. New Look intends to market its line as an alternative to existing clothing lines, and differentiate itself by marketing strategies, exclusiveness, and high brand awareness.  Read Full Business Plan 

39.    Cosmetics Manufacturing Business Plan

Bluespa is a company that has created a brand concept consisting of both skin care and athletic apparel utilizing multiple channels of distribution. We are seeking recurring investment to fund the growth of the brand, and position the company for an IPO. This plan shows how Bluespa will reach profitability in our third year of operation and generate shareholder return on equity within five years.  Read Full Business Plan  

40.    Plastics Recycling Business Plan

The growing utilization of plastics in industrial and consumer applications, combined with increased consumer awareness surrounding solid waste recycling , has led to an increased demand for recycled plastic resins and products. One of the fastest growing types of collected plastic materials for recycling is polyethylene terephthalate (“PET”) from post-consumer beverage and water bottles. Replay Plastics will capitalize on the opportunities in the recycled resin and packaging markets through two main divisions: a Recycling Division and a Packaging Division.  Read Full Business Plan  

41.    Cleaning Products Business Plan

The marketplace for janitorial products and services is changing, both in nature and scope. The consumer is becoming more conscious of the environmental impact of cleaners as the market expands. ChemSafe offers a innovative line of biodegradable, environmentally safe, citrus cleaners to janitorial services, retail outlets and consumers. The product line includes: Automotive cleaners; Industrial cleaners; Degreasers; Hand cleaners; Odour control; Tar remover; Concrete cleaners; Vehicle wash and wax products.  Read Full Business Plan 

42.    Office Furniture Manufacturer Business Plan

Willamette Furniture helps create pleasant and productive office environments with well-designed furniture that incorporates new technology into the classic office mode in which real people can work happily. We are sensitive to the look and feel of good wood and fine furniture as well as to high-powered personal computing. We always provide the best possible value to our customers who care about quality office environments, and we want every dollar spent with us to be well spent.  Read Full Business Plan  

43.    Remodeling Business Plan

Comgate is a custom mill house specializing in creating architectural woodwork in the form of wall paneling, custom cabinets, and other products for the local residential market. After initial losses and several thin profit years of competitive bidding construction projects, Comgate is creating this business plan in order to bring its mission statement into clearer focus. Prior years were characterized by hectic efforts to bid as many jobs as possible. Margins were thin as pricing policy was “flexible” for fear that there would be insufficient work for production staff. Read Full Business Plan  

44.    Retail Furniture Manufacturer Business Plan

Producing and selling furniture is a $12 billion industry.  The focus of the industry is on the affluent customer who can spend upwards of $3,000 on furniture purchases.  In our region, there are fifteen furniture stores that are competing for these customers with deep pockets.  Those customers who can’t afford these high prices are left with a poor selection of inferior products.  Read Full Business Plan 

45.    Specialty Gifts Business Plan

Pink Lady Bug Designs LLC (PLBD) is a provider of high-quality, uniquely crafted chocolates, gift baskets and other fine products that are sold for the purpose of raising awareness and funds for women’s health programs.  Read Full Business Plan  

46.    Pharmacy Business Plan

The Discount Pharmacy’s main goal is to provide prescription medications for our customers at the lowest prices on the market. We will be able to sell prescriptions at reduced prices by carefully maintaining efficiencies in our operations and by targeting a specific segment of the market – those customers who pay for their prescription medications themselves.  Read Full Business Plan  

47.    Laboratory Business Plan

Fargo Medical Laboratories (FML) is a start-up company committed to providing the most convenient, friendliest blood testing service to the physicians of the Main Street Professional Building and the surrounding area.  Read Full Business Plan 

48.    Medical Equipment Business Plan

MedNexis, Inc. (the company) is a medical device development company that has designed and patented medical devices which it plans to produce and market. A magnetic muscle stimulator/field generator has been designed with the participation of leading medical personnel and biomedical engineers. One patent is initially incorporated.  Read Full Business Plan  

49.    Real Estate  Broker Business Plan

While many people hope one day to purchase their own home, cultural barriers and shortages in affordable housing are just two of the issues that can prevent these dreams from materializing. Reed Properties is working to keep these dreams alive. This new real estate brokerage will not only define success by the number of units closed and sales volume but also by whether people were helped in the process.  Read Full Business Plan  

50.    Bakery Business Plan

Jolly’s Java and Bakery (JJB) is a start-up coffee and bakery retail establishment located in Southwest Washington. JJB expects to catch the interest of a regular loyal customer base with its broad variety of coffee and pastry products. The company plans to build a strong market position in the town, due to the partners’ industry experience and mild competitive climate in the area. JJB aims to offer its products at a competitive price to meet the demand of the middle-to higher-income local market area residents and tourists.  Read Full Business Plan 

51.    Catering Business Plan

Sumptuous Cuisine Catering is a local catering company serving both business and private clients within a ten mile radius. Established in 2005, the business has operated a catering kitchen and specialized in full-service catering and event planning for upscale events in the region. The business event management, event staff, a variety of cuisine for breakfasts, lunches, dinners, and appetizers, alcoholic and non-alcoholic beverage service, floral design, space design and decor, musicians and DJs, event equipment and furniture rentals, and other event services.  Read Full Business Plan  

52.    Restaurant Business Plan

New World Delicatessen (NWD) is an eating establishment focusing on heathy, nutritious, and fast food to the local downtown area. The New World Deli will be an upscale deli specializing in a combination of fast hot or cold sandwiches and salads plus specific recipes focusing on the Pacific Northwest cuisine. Based on this distinct menu, New World Deli will follow a differentiation strategy that will provide unique, or hard to find choices to deli patrons.  Read Full Business Plan  

53.    Fast Food Restaurant Business Plan

Fresin Fries is a locally owned fast food outlet that will be positioned as an international franchise through our creative approach to the company’s image and detail presentation. Fresin Fries will provide a combination of excellent food at value pricing, with fun packaging and atmosphere. Fresin Fries is the answer to an increasing demand for snack-type fast food, to be consumed while window shopping and walking around inside a shopping mall.  Read Full Business Plan 

54.    Fine Dining Restaurant Business Plan

Gabri’s Lounge & Restaurant is a 60-seat fine-dining restaurant with a 20 seat lounge. We focus on our New American-Swedish menu with a touch of Asian influence. The menu will be inspired from different countries’ specialties and appeal to a diverse clientele.  Read Full Business Plan  

55.    Food Preparation Business Plan

What’s For Dinner? is an exciting, new business with a unique approach to helping people enjoy home cooked meals with their families. Customers will come to our office location and prepare 12 meals that they pre-select from a menu in a party atmosphere. In two hours, they will have a month’s worth of meals to put in their freezer.  Read Full Business Plan  

56.    Internet Cafe Business Plan

JavaNet , unlike a typical cafe, will provide a unique forum for communication and entertainment through the medium of the Internet. The public wants: (1) access to the methods of communication and volumes of information now available on the Internet, and (2) access at a cost they can afford and in such a way that they aren’t socially, economically, or politically isolated. JavaNet’s goal is to provide the community with a social, educational, entertaining, atmosphere for worldwide communication.  Read Full Business Plan 

57.    Used Auto Sales Business Plan

There is a need in community for a large selection of quality used cars, and Integrity Auto Sales will sell these top-quality used vehicles at a competitive price to customers in the area. The owner and sales manager have over 30 years of combined experience in new and used auto sales. We will continue to develop our excellent working relationship with local dealers and auctions to bring the savings to the customer.  Read Full Business Plan  

58.    Home Accessories and Gifts Business Plan

The Scarlet Tassel is a start-up retail store offering eclectic home accessories and gifts to consumers wanting to create a personalized home environment – that “I’m home” feeling. The Scarlet Tassel plans to cater to middle- and upper-class consumers who look beyond the national home accessory and gift chain stores for those expressions of individual personality and style.  Read Full Business Plan  

59.    Home Decoration Fabrics Business Plan

Interior Views is a retail store offering home decorator fabrics and complementary home accessories and resources. It is now approaching its fifth year in business. This destination store offers the advantages of providing fabrics specifically designed for home decorator use in fabric widths of 54 inches and greater. Over 900 fabrics are available on the floor at any time with more than 10,000 sample fabrics for custom “cut” orders.  Read Full Business Plan 

60.    Gifts, Novelties, Souvenir Business Plan

The Avant-Garde Shop is a retail store specializing in the sale of novelty of various product mix. The store, however, will emphasise the sale of official merchandise of the Avant-Garde brand with a full assortment of apparel, accessories and stationary, as well as other lifestyle related novelties. Read Full Business Plan  

61.    Gift Basket Business Plan

Basket of Goodies (BOG) is a premier gift basket retailer. BOG is concentrating on making gourmet gift baskets out of a wide range of high-quality ingredients. In addition to having several flagship baskets, BOG will also offer the option of a custom basket allowing the customer to choose the ingredients themselves.   Read Full Business Plan  

62.    Family Clothing Business Plan

ReHabiliments is a clothing and apparel business with located in Sandybar Harbour.  The company sells trendy clothing and apparel, such as casual and active wear, head gear, work-out gear, leather coats, and baseball jackets to an international market consisting of individuals of all ages, from all walks of life.  Read Full Business Plan 

63.    Drapery Fabricator Business Plan

Cutting Edge Drapery is a well-established decorators’ workroom. The company is engaged in the production of draperies, slip covers, and other textile products in accordance with the designs and concepts of interior designers. Cutting Edge Drapery has recently expanded its production facilities and is well-positioned to market its workroom production beyond its present client base.  Read Full Business Plan  

64.    Custom-Printed T-Shirts Business Plan

Your T-Shirt! is an exciting new business that allows people to custom design a shirt (specifically the design on the front or back) any way that they would like. By intelligently leveraging cutting edge technology, Your T-Shirt! will harness the power of computer sublimation to allow custom shirt printing in production runs as small as one unit.  Read Full Business Plan  

65.    Convenience Store Business Plan

MillenniumMart is the convenience store of the 21st Century future, fulfilling a need that will continue to exist into the future – the need for speed. MillenniumMart will be the first fully automated, 24 hour convenience store that is more like an enormous dispensing machine than the traditional store.  Read Full Business Plan 

66.    Clothing Retail Business Plan

Mahogany Western Wear is a new apparel store that caters to the African-American cowboy community in Houston, Texas. As our name suggests our focus is to provide western wear apparel and accessories, and position ourselves as the top retail store servicing this particular market.  Read Full Business Plan  

67.    Butcher Shop Business Plan

Parkdale Meats , is a startup specialty butcher shop to be launched in the coming year.  It will sell a wide menu of meats to customers including medium- and high-income residents of Parkdale, as well as high-income residents of neighboring towns, and high-end caterers.  Read Full Business Plan  

68.    Cell Phones Retailer Business Plan

Garbles Cellular Phones is taking advantage of an opportunity to become a highly distinguished and recognized leader in the mobile phone communications industry. It is the goal of our company to become established as the leading distributor of wireless communications services in the metro area.  Read Full Business Plan 

69.    Bridal Shop Business Plan

Moms, Maids, and More is a wedding attire shop like no other. While most retail bridal shops focus on selling wedding gowns, our focus is everything else. We will cater to the mothers of the bride and groom, bridesmaids, and flower girls. In addition, we will provide an array of accessories for all the female members of the bridal party.  Read Full Business Plan  

70.    Automotive Car Repair Business Plan

Mad Keen Motors is a family-owned business located in a suburb of London. It has been under the ownership of the Keen family for 35 years and has grown from a single mechanical repair shop to five locations that deal with body and mechanical repairs, vehicle storage and towing, washing and valeting and used car sales.  Read Full Business Plan  

71.    Recycling Waste Materials Business Plan

Mid-Atlantic Recycling’s area of business will be to collect, recycle/compost, and market waste from municipality waste processing plants for use as a consumer good. Our recycled waste will be targeted toward fertilizer manufacturers, nurseries, landscapers, farmers, government agencies, golf courses, and other.  Read Full Business Plan 

72.    Auto Inspectors Business Plan

Portland Mobile Auto Inspectors is a mobile car inspection service for prospective used car buyers practicing due diligence.  Portland Mobile Auto Inspectors travels around with all of the necessary test equipment to inspect used cars.  Within one to one-and-a-half hours, the inspection is complete and the customer is given a detailed custom printout that indicates the tests performed and the results, thereby indicating the condition of the vehicle.  Read Full Business Plan  

73.    Auto Repair Service Business Plan

Quick and Dirty Auto Repair aims to offer high-quality auto repair services and a full range of auto parts. QDAR focuses on personalized service to its customers by offering convenience and rapid service. Additionally, QDAR is technologically savvy with computerized monitoring of all parts inventory, to ensure that parts are always in stock, while keeping a balanced level of inventory to maximize inventory turnover.  Read Full Business Plan  

74.    Car Wash Business Plan

Soapy Rides will be providing customers with three services: exterior car washing, , interior cleaning, and detailing. Soapy Rides has no true competitors that are trying to offer a high quality service for a reasonable rate. Most are trying to compete on price alone. Soapy Rides’ ability to provide a high quality service, both in regards to the actual washing as well as customer service is all based on their ability to find the best employees.  Read Full Business Plan 

75.    Carpet and Upholstery Cleaning Services

Like New Carpet Cleaning will sell carpet and upholstery cleaning services to home and condominium owners, building its brand around the fact that it will make carpets look “like new.” To that end, the business will raise $57,500 from outside investors to purchase its delivery van, carpet-cleaning equipment, and develop a unique, service-oriented website which will keep administrative costs low and drive sales through its simple and easy accessibility for the consumer.  Read Full Business Plan  

76.    Catering Company Business Plan

Fressen Catering is a kosher catering company.  Fressen offers creative, colorful, and unusual food options for kosher as well as the traditional standbys.  The service offerings are quite a change relative to the existing kosher catering market which is quite stagnant.  Read Full Business Plan  

77.    Commercial Photography Business Plan

Flash Commercial Photography will serve small and medium-sized businesses and non-profits for all of their studio photography needs by creating beautiful shots that serve the client’s needs, offering excellent service and flexibility with a personal touch, and offering value-added services related to photography.  Read Full Business Plan 

78.    Computer Repair Business Plan

PC Repair will provide computer and technical consulting (repairs, training, networking and upgrade service) to local small businesses as well as home PC users. The company will focus on marketing, responsiveness, quality, and creating and retaining customer relations.  Read Full Business Plan  

79.    Janitorial Services Business Plan

Clean Office Pros is a new cleaning service specializing in office cleaning and serving the Kansas City, Missouri area. The business will sell office cleaning and related services to businesses with office spaces of any size. The business also offers office cleaning, floor treatment, carpet cleaning, and window cleaning for businesses with office space in the Kansas City area.  Read Full Business Plan  

80.    General Freight Trucking Business Plan

Mike’s Trucking Service is a trucking company that aims to be one of the largest trucking companies in the country.  Mike’s is initially focusing on the food industry with plans to diversify into new industries. Mike’s has chosen the trucking industry as the growth prospects are encouraging and stable, with trucking dominating the freight industry in this country.  Read Full Business Plan 

81.    Limousine Taxi Business Plan

San Francisco Limo is a limousine service serving customers with top quality transportation services using late model limousine sedans. San Francisco Limo will generate $52,000 in net profit by year three.  Read Full Business Plan  

82.    Taxi Business Plan

City Taxi is a company whose mission is to provide reliable, timely, and safe taxi cab services by using complete, in-car credit and debit card access, along with computer-aided dispatch. The company will establish its presence in the industry by acquiring an existing taxi cab association, Mighty Cab, a family-owned business that was formed 12 years ago.  Read Full Business Plan  

83.    Used Auto Sales Business Plan

Integrity Auto Sales plans to provide a unique car buying experience to its customers. One that focuses on customer satisfaction first. We understand that vehicle purchasing is a necessary, but sometimes unpleasant experience. Our goal is to provide the customer with an enjoyable, honest service by satisfying individual customers practical transportation needs with a quality product.  Read Full Business Plan 

84.    Personal Event Planning Business Plan

Occasions strives to be the best choice of clients by helping to ease their event planning burden. Through consistent, predictable professionalism, Occasions will ensure a worry and hassle-free event at a reasonable price. By combining old fashioned values, going the extra mile, and using cutting edge event-planning software, Occasions will lead the market, providing the same quality results, every time.  Read Full Business Plan  

85.    Event Planning Business Plan

The Corporate Retreat Professionals (CRP) is an event planning company specializing in corporate customers.  CRP will offer two types of services, retreat training services as well as product launch event planning.  The retreat training services will be either leadership development training or teaming skills training.  For both types of retreats, CRP can take care of the planning of the event, as well as actually hosting the training through the use of one of CRP’s strategic business partners.  Read Full Business Plan

To be continued… We will keep updating this list until the world runs out of sample business plans!

And by the way, if you enjoyed reading this article and you’re thinking of raising capital to start or grow your business, you’ll love Jackpot!, one of the most comprehensive guides ever written for raising funds for any type of business, project, or cause.

Click the banner below or click here to get started with the book.

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About the author: john-paul iwuoha.

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17 comments.

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how do i write a locally wine making business plan

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hie i am looking for help on how to do a cashflow plan for pig farming bussiness thank you..

I think I found a good resource that would help you prepare a cashflow plan for a pig business. It’s called a [b]Comprehensive Guide to Farm Financial Management[/b]

You can read or download it for free at: http://www.agriculture.gov.sk.ca/CGFFM_Preparing_Cash_Flow_Statements

I hope this helps.

Cheers. [b] John-Paul[/b] 🙂

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  • Business Loans

How To Get A Startup Business Loan In 5 Steps

Kiah Treece

Updated: Dec 25, 2023, 11:03pm

How To Get A Startup Business Loan In 5 Steps

How To Get a Startup Business Loan With No Money

Getting a business loan is more challenging for startups than for established businesses—but it’s still possible. New business owners can improve their approval odds by choosing the right type of financing, familiarizing themselves with their credit scores and identifying the most competitive lending options available. Here’s how to get a startup business loan .

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1. Evaluate What Kind of Loan You Need

Many small business owners opt for financing through traditional banks and credit unions. However, there are several types of business financing that can help startups get off the ground. Common types of startup business loans include:

  • Online term loans . Term loans are generally issued by online and traditional lenders, and involve a bank extending a lump sum of cash, repaid over a set period of time, at a set interest rate. Annual percentage rates (APRs) on the best small business loans start around 9%, and maximum limits typically extend from $250,000 to $500,000. That said, startup owners may not qualify for the highest loan amounts and most competitive interest rates.
  • Business lines of credit . With a business line of credit , a lender extends funds up to a certain amount and the business owner can access the financing on an as-needed basis. Interest only accrues on the portion of the credit line accessed from month to month. Furthermore, the borrower can access funds repeatedly after making payments during the draw period.
  • SBA 7(a) loans . The 7(a) loan program is offered through the U.S. Small Business Administration (SBA) and extends business loans up to $5 million to eligible applicants. Funds can be used to cover working capital, equipment purchases and business expansion expenses, and interest rates range from 2.25% to 4.75% plus a base rate.
  • SBA Microloans . SBA Microloans are available to eligible business owners up to $50,000. Loans are typically offered to startups in disadvantaged areas and to those owned by minorities and women. Repayment terms may be as long as six years, with interest rates ranging from 8% to 13%, depending on the lender.
  • Asset-based financing . Asset-based financing is a form of secured business financing that lets startup owners borrow against valuable assets like inventory, machinery and equipment, accounts receivable and real estate. This type of financing is less risky for lenders, so the terms are often more competitive than other types of loans. However, secured financing means the bank can repossess the collateral if the borrower defaults.

2. Check Your Business and Personal Credit Scores

Lenders evaluate an applicant’s credit score to gauge the amount of risk they pose. Applicants with a higher credit score are more likely to make on-time payments and, therefore, have higher approval odds. Business credit scores are typically available after six months to one year of operations, so new businesses may not have one, especially if the startup is brand new.

That said, loans are often personally guaranteed—meaning the borrower legally agrees to repay the debt with their personal funds if the business fails to repay—so lenders also look at the applicant/business owner’s personal credit score.

Prepare for the application process and gauge your approval odds by requesting copies of your business credit reports and checking your personal credit score before applying for a loan.

3. Gather and Prepare Required Documents

The exact documents required to get a business loan vary by lender. However, there are some documents that most lenders use to assess and verify an applicant’s identity and a business’ existence. For example, lenders often request tax returns going back at least two years, as well as financial records like bank statements, accounts receivable, credit card sales and outstanding invoices from the past four months—at a minimum.

As a startup founder, you can also improve your approval odds by drafting a comprehensive business plan. This can demonstrate to lenders that the business is financially stable enough to repay its debts based on future revenue and expense projections. Lenders also may request copies of business licenses and registrations applicable to your business or industry, as well as banking information for direct deposit.

4. Research and Compare Lenders

Depending on your personal and business qualifications, you may qualify for a startup loan through multiple lenders. To identify the best startup business loans for your needs, consider these factors when comparing lenders:

  • Annual percentage rates . In general, business loan APRs start around 9%, but rates may be higher for startup business loans, and they can even be lower for the most qualified applicants. Visit each lender’s website or contact a customer support representative to determine available APRs.
  • Fees and other costs . Business lenders often charge origination fees ranging from 3% to 5% of the total loan amount to cover the costs of handling paperwork and verifying application information. Others also charge prepayment penalties for borrowers who pay off their loans early or late payment fees for those who miss their due date. These fees can increase the overall cost of borrowing, and some lenders eliminate them to remain competitive.
  • Lender reputation . Even if a lender looks good on paper, take time to read online reviews to evaluate its reputation among current and past borrowers. Likewise, reach out to other members of your business community to learn about others’ experiences with the financial institution. Consider choosing another lender if your research reveals any red flags, like negative customer support experiences.

5. Submit Your Application

Once you choose a lender, familiarize yourself with its application process and make sure you compiled the correct documentation. Application and underwriting processes tend to vary by lender, so look into whether you can apply online or via telephone—or if you’ll need to visit a branch. After you submit your application, a lender representative may contact you to request additional documentation such as proof of collateral or further financial records.

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How To Get a Startup Business Loan With Bad Credit

You’ll first have to be able to demonstrate a track record of financial success to get a business loan with bad credit. That said, lenders will still often look at the owner’s and business’s credit history.

Here are a few things you can do to boost your chances:

  • Improve your credit. Check your personal credit report for inaccuracies. Pay down your credit card debt and focus on other ways to increase your credit score quickly.
  • Look for SBA lenders. Some SBA partner lenders offer certain SBA loans to businesses that haven’t yet launched, such as microloans.
  • Seek out nonprofit assistance. Volunteer-run programs like a local Small Business Development Center or SCORE offer one-on-one assistance for new entrepreneurs and may be able to give you more specific individualized advice.
  • Take advantage of special programs. If you’re part of an underrepresented group, such as a minority or rural resident, you may be eligible for special startup business loan programs.
  • Apply through a CDFI. These financial institutions focus on underserved communities and may be better aligned to help with your business and personal lending needs.

Pros and Cons of Startup Business Loans

As you’re considering taking on debt for your new business, consider these points.

  • Maintain ownership of your company
  • Predictable monthly payments with fixed-rate loans
  • Spread the cost of starting a business over several years
  • Improve your credit score if you make on-time payments
  • May be difficult to qualify for
  • Loan costs from fees and interest may be very high
  • May need to provide loan collateral
  • High loan payments can put your business at risk of failure
  • May need to repay the loan from your personal funds if the business fails

What Do I Need for a Startup Business Loan?

When you apply for a startup business loan, lenders can require a broad range of documents to evaluate whether or not to lend you and your business money. Ultimately, lenders need to determine if your business can repay the loan.

If you apply for a loan, you’ll often need:

  • A robust business plan. If your business has been recently formed, a business plan with financial projections will be crucial for lenders to determine your ability to repay a loan.
  • Business and personal credit scores. A lender may use both the credit score of the business and your own score to see how you’ve managed debt in the past.
  • Collateral. As a new business, lenders may require you to back the loan with collateral or an asset that a lender can take possession of if you fail to repay the loan.
  • Business revenue. If your business has any revenue, lenders will use this information to evaluate your application.
  • Time in business. For most lenders, regardless of how recently formed, you’ll need to provide documentation showing your time in business.

Although your business may have been recently formed, many of the requirements for a standard business loan will also be necessary.

What Factors Do Lenders Consider in Business Loan Applications?

Small business lenders consider a wide range of factors when considering a business loan application, including your credit score, collateral, revenue, time in business, business plan, experience in the industry and more.

What If I’m Rejected for a Startup Business Loan?

If you’re rejected for a startup business loan , there are a number of things you can do to fund your new business. Start by contacting the lender directly to find out why your application was rejected. This information can provide insight into changes you can make to improve your credit profile and future approval odds. Then, continue to develop your business’ finances until it is established enough to qualify for a startup business loan or other financing.

If you don’t have time to improve your credit score or build your business before reapplying for a business loan, consider an alternative form of financing .

Startup Business Loan Alternatives

Startup business loans can help cover the costs of getting a new venture off the ground—or growing it into a larger operation. However, strict qualification requirements can make it difficult to get a traditional business loan. These are some popular startup business loan alternatives.

Business Credit Cards

Business credit cards let business owners access financing on a revolving, as-needed basis. Funds can be used for a wide range of purposes—including everything from buying furniture and other office supplies to larger purchases like equipment—and the application process is more streamlined than for business loans. Because lending decisions are based solely on the borrower’s personal credit score, it’s often easier to qualify for a business card than a loan.

APRs range from around 13% to 25%, but some cards offer introductory 0% APRs that let business owners make interest-free purchases for up to two years. What’s more, cardholders only pay interest on unpaid balances that carry over to the next billing cycle. So, credit cards can help startups cover monthly operating costs while avoiding interest.

Personal Loans for Business

Startup founders who are unable to qualify for a business loan may have better luck applying for a personal loan. Not only is the application process often less rigorous than for business loans, but personal loan qualification requirements are also generally less robust.

And, while loan amounts may be lower than those available through business lenders, qualified applicants may qualify for lower APRs with a personal loan than a business loan—as low as 3% for the most creditworthy applicants.

These characteristics make personal loans an excellent option for startups without established revenue or financial projections. However, some personal loan lenders don’t allow borrowers to use funds for business purposes, and borrowers are personally liable for repaying personal loans—though this is also the case for many business loans. Finally, commingling business and personal loan funds can complicate bookkeeping, tax and legal matters.

Related : Best Personal Loans

Personal Savings

For some, borrowing is not the only way to finance a new business. Business owners who have sufficient personal savings can use those funds to start or grow their businesses. Not only do personal savings eliminate the need to pay origination fees and interest, but using cash to finance a startup can help a business owner avoid giving equity to investors.

That said, investing personal money can be a risky move and may result in a business owner losing their savings if the business fails. Many startup founders also lack the spare cash to invest in their ventures—much less enough to start or grow a business without additional funding.

Friends and Family

Alternatively, startup owners may consider borrowing money from friends or family to get their business off the ground. Borrowing cash from family eliminates the need to meet traditional qualification requirements, but the approach does come with its own challenges. Before asking someone for a loan, a business owner should consider whether they’re comfortable entering into that kind of relationship.

Borrowing money from friends and family can complicate existing relationships, so it’s important to ensure all parties understand the terms of the loan. To reduce future conflict, startup founders should get the loan agreement in writing, including the loan amount, interest rate, repayment terms and other factors.

Crowdfunding

Crowdfunding offers startup founders a way to raise funds for their business without having to borrow from a traditional financial institution or friends and family. Business owners can start a crowdfunding campaign using an online fundraising platform like Kickstarter or Indiegogo.

Once the campaign is set up, users can donate funds that become available to the business at the close of the crowdfunding round. The business owner doesn’t need to meet any traditional qualification requirements, and donors do not receive any business equity in exchange for their generosity.

Find the Best Small Business Loans of 2024

Frequently asked questions (faqs), is it hard to get a startup business loan.

Getting a startup business loan can be more difficult than getting approved for financing as an established business. This is because most lenders gauge their risk of borrowing based on the financial stability and history of an applicant’s business. When considering a new business’ application, financial institutions must instead base lending decisions on business plans, revenue projections and other theoretical information.

Therefore, it is imperative that startups take time to draft a comprehensive business plan that demonstrates their ability to make on-time debt payments. Startup owners also can increase their approval odds by waiting to apply for a loan until after they can demonstrate established revenue.

How do I qualify for a business startup loan?

Lenders typically look at a business owner’s personal and business credit scores to evaluate whether they qualify for a business startup loan. Many startups, however, are too young to have an established credit score, and financial institutions must rely solely on the applicant’s personal score.

In addition to credit scores, lenders look at a range of documents to gauge the business’ financial stability and the risk of nonpayment it poses. Common requirements include tax returns and other financial records, as well as a business plan and necessary business licenses, registrations and legal documents.

Is it possible to get a startup loan if I have bad credit?

It is possible to get a startup loan with bad credit, but it’s more difficult than for better-qualified applicants. Prospective borrowers can bolster their loan applications by developing a comprehensive business plan that specifies how the company plans to make money and describes the business’ marketing strategy. Some financial institutions also specialize in lending to low-credit borrowers, but these loans may come with higher interest rates and origination fees.

How much can I get for a startup business loan?

Some small business lenders may be willing to issue microloans of $50,000 or less to startup businesses. Other lenders may be willing to offer you a larger loan, but it can be difficult to find those lenders.

What credit score do I need to get a small business loan?

Small business lenders generally require a credit score of 620 or higher to be approved for a loan. Banks often have stricter credit score requirements of 680 or higher.

Get Forbes Advisor’s ratings of the best lending platforms and helpful information on how to find the best loan based on your credit score.

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Kiah Treece is a small business owner and personal finance expert with experience in loans, business and personal finance, insurance and real estate. Her focus is on demystifying debt to help individuals and business owners take control of their finances. She has also been featured by Investopedia, Los Angeles Times, Money.com and other financial publications.

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