COMMENTS

  1. 3 Super Bowl Ads to Analyze for Rhetorical Analysis

    Super Bowl ads taught in a group give us the instructional power to discuss context in a powerful way: these ads are so highly reflective of the climate of the country at the time, and this provides a powerful place to discuss the themes and trends that students are seeing in the ads. For example, Stacy Jones from Hollywood Branded predicts ...

  2. Super Bowl Ad Analysis Worksheet

    1.Product(s) advertised: 2.Who is the target audience? 3. Visuals: 4. Audio: 5. Message/ Slogan: 6. Call to action: 7. Appeal: 8. Your vote

  3. Super Bowl Commercial Analysis Teaching Resources

    4.3. (3) $3.00. Zip. This Super Bowl analysis and Super Bowl commercials analysis is a fun way to have your students study the history of the two. This no prep sports marketing activity should be done a few days before the Super Bowl and come back to analyze after it has aired.

  4. Teaching Rhetorical Analysis in The Super Bowl Commercials

    This Super Bowl Commercials Lesson Plan always "scores big" with my classes! 2013 Dodge "So God Made a Farmer" with Paul Harvey narrating Teaching Notes: While Paul Harvey might be an out-of-date reference for most teens today, for older generations, that voice is immediately recognizable - thus, providing a sense of ethos or ...

  5. Let's Analyze Super Bowl Commercials

    The Super Bowl is the largest advertising event of the year, with costs to air a 30 second ad in excess of $3 million. Clearly, planning, design, and execution of Super Bowl commercials requires meticulous persuasive rhetoric. As Super Bowl audiences, we enjoy the commercials; they've become part of the bigger picture of the Super Bowl as a ...

  6. PDF Developing Critical Evaluation Using Super Bowl Commercials

    Super Bowl Ad Group Analysis and Presentation ENGL 1101 2020 SUPER BOWL COMMERCIAL - 7:00 a.m. Each year during the Super Bowl, the most new commercials at one time are introduced. Companies seek to develop the ... Super Bowl Ad Assignment, Cont'd.

  7. Using Super Bowl Ads In The Classroom

    WHEN: February 11, 2024. US TV Networks: TIMELY NEWS: The Role of Social Media In Super Bowl LVII Advertising. CBS Special (below ) airs February 9, 8pm ET. INTRODUCTION: The annual Super Bowl game is one of the last appointment TV events: we still gather around the television at the time the game is played. For weeks before the big game, the ...

  8. Teaching Rhetorical Devices with Super Bowl Commercials » Super ELA!

    Teaching Rhetorical Devices with Super Bowl Commercials » Super ELA! February 13, 2023 by Super ELA. Now that Super Bowl LVII has come and gone, we enter the period of post-game analysis. The players and coaches are watching footage to see which kicks, throws, and tackles were the most or least successful. This is all well and good if you're ...

  9. Teach the Super Bowl: Ideas for Subjects Across the Curriculum

    The Super Bowl is a great opportunity to harness your students' passion for the sport into a writing or debate activity. Our lesson plan " Playing to Win: Using Sports to Develop Evidence ...

  10. Marketing- Super Bowl Commercial analysis by Entrepreneurship 101

    Super bowl commercial analysis and percentage assignment. Can be changed based on the year and who competed in the game. Easily edited! Allows students to watch commercials and analyze them based on the 4ps' of marketing. ...

  11. Teach Argument with Super Bowl 2021 Commercials!

    Super Bowl commercials are wildly popular for their ability to engage audiences — and they leave us with no shortage of rhetorical strategies to analyze with our students. This awesome lesson bundle prompts students to closely read and analyze two of the most rhetorically interesting commercials from Super Bowl 2021, with a primary focus on Bud Light's "Last Year's Lemons" commercial, and ...

  12. Super Bowl Commercial Analysis by Business Toolbox

    *UPDATED FOR 2024!* Advertisers favorite time of the year, the Super Bowl!This sports marketing lesson was created to be used during the Super Bowl season. Students will analyze commercials using the advanced ADPLAN technique created and used at Kellogg School of Management at Northwestern. Works great in a marketing, sports marketing, advertising, or general business class!

  13. Teach Media Literacy with Super Bowl Ads

    The Super Bowl ad extravaganza. In 2019, Super Bowl 53 will be viewed by 100+ million people in the U.S. alone and the cost of a 30-second ad is estimated at $5 million this time around (about the same as 2018). At this stage of the run-up to the February 3 game, a lot of attention (on social media, in the press, and around the office water cooler) has already been given to the game and the ...

  14. 7 Super Bowl Lesson Plans and Resources for the Classroom

    The lesson is designed for students 12-18 years old and covers marching band fight songs, half-time sounds, and music from NFL Films. Learn About "the Best" Super Bowl Ad: During the Super Bowl in 1984, Apple launched the Macintosh personal computer with its famous "1984" commercial. Using the ad as a starting point, this lesson from ...

  15. Dunkin Donuts Superbowl Commercial Strategy Analysis

    Ad Specifics: Describe the advertised product or service and briefly indicate what you believe to be the business or marketing objective. Dunkin' Donuts' Superbowl advertisement featured Boston icon Ben Affleck working at a drive-thru Dunkin location right outside of Boston, playing up his notorious love for the brand.

  16. Super Bowl Commercial Bingo! (Practice with Rhetorical Analysis!)

    Offer this fun activity as an assignment or optional practice for students to identify elements of argument in commercials during the 2024 Super Bowl! Students fill in their own bingo cards and complete an accompanying assignment which asks them to briefly describe the elements of persuasion used. H...

  17. Super Bowl Commercials 2023: Analyzing Audience, Message, and

    Marketing document from Arizona State University, 11 pages, MKT 302 Exam #1 Study Guide February 6, 2023 Super Bowl Assignment- Extra Credit 1. Watch Super Bowl commercials 2. Pick at lease one of ads and post about it on Canvas under "Discussions" a.

  18. Super Bowl Commercial Spreadsheet

    This spreadsheet can also be used for past year's commercials as well. The assignment has students categorize the commercials as either "brand recognition" or "new product launching". Lesson Objective. -Analyze different marketing techniques with the Super Bowl commercials. In this assignment, there is only the excel / spreadsheet.

  19. Superbowl Commercial Assignment by Tate Rosen on Prezi

    Doritos Blaze vs. Mountain Dew Ice. This commercial is mainly targeted toward younger people. This is evidenced by the use of hashtags, rap music, and special effects the creators probably thought kids and young adults would find "cool". However, it can be argued that the commercial is also targeted toward fans of the two actors featured.

  20. Casper police officer arrested

    Casper Police Officer Michael Hughes was arrested Friday following an armed standoff from Thursday night until Friday afternoon at Quail Run Apartments.